iPhone Screenshots


Once Upon – life as it happens
Over 2 000 000 photo fans can’t be wrong – make fantastic photo books easily, right from your phone with Once Upon. Create several books simultaneously, and work on them when it suits you. Combining your special moments in a personal, designed book has never been easier. In just a few minutes, you’ll let your pictures live beyond your camera roll. Do it on the go, or when relaxing at home.

How Once Upon works:
- Choose 1–6 images from the camera roll in your phone
- Write a few captions (optional)
- Select from several pre-designed layout alternatives
- Repeat as many times as you wish! One book is approx. 100 pages max

You select the format of your book once you’ve created your content. We have three alternative formats: Casual, Compact och Classic. You can also choose to go with semi-gloss or a silk matte paper (optional). Prices start from $25.

Casual, 8x8", soft cover
Compact, 8x8", hard cover, album title printed on spine
Classic, 11x11", hard cover, album title printed on spine


- Collaborative albums, invite as many friends as you like
- Shuffle function to highlight your favourite layout
- Drag-and-drop to arrange your pages in no time
- Copy spreads between your albums to keep multiple versions simple
- Easy image selection with camera roll dates sorted by month
- Google Photos connection and automatic iCloud sync
- Storage – we back your images and photo books up to our servers
- Scandinavian design
- Our photo books are printed in Sweden, Germany and the Netherlands


"I got my first album today, 3 days after ordering and I’m so happy. The picture quality is superior to other companies, and the layout is gorgeous."

"Lovely app; fun commemorating the entire year in one album – the result is amazing."

"Simple and smooth to use. Great quality photo books!"

"Made a photo book right now while feeding my baby!"

"I feel like a pro!"

Questions, or just want to say hi? Grab us at happytohelp@onceupon.se
Get inspired by fellow photo book fans via our Instagram, @onceuponapp

What’s New

Version 2.10.3

Make your photo book faster than ever with the latest version of Once Upon. Shuffle your way to the perfect layout and place your order, we guarantee that everything will run smoother, better and faster than ever. Lay back in a hammock, relax and make some books!

Ratings and Reviews

4.8 out of 5
379 Ratings

379 Ratings

a.wild.auj ,

For those of us who wish to remember

This app took all the stress out of making a photo book. I made a 26 page book about my experience living vanlife for a season. The hardest and most time consuming part was choosing the photos I wanted to use but once I put them all on an album on my phone, the app would search through that specific album, organizing it by the date each photo was taken. From there you choose the photos you want for each page spread and have the option of adding a title or text to the pages. The app has preselected layouts and after you click through them you also have the ability to rearrange the photos to fit the layout you like. Every thing looks sleek, clean, and like the inside of a kinfolk or other major print publication. Incredibly professional and stylish. I’m recommending this to everybody who goes on a trip, or has an experience they want to hold immortal on the pages of a book.

Developer Response ,

Wow! Thank you for a beautiful review. We really love to see what people has created. If you want, post your book on Instagram under #onceuponapp, or send us a DM to @onceuponapp

rjasj06 ,

Easier than I expected

So glad I saw the hilarious ads for this app because it is perfect for me. I have no social media accounts so I don’t share pictures online but I have tons of pictures on my phone. Now I have something to do with all my photos that is easy and affordable. Also my MIL doesn’t have internet so now we can send her these albums to keep. So much easier than printing and mailing pictures!

Developer Response ,

So great to hear! Memories comes in so many ways. Thanks for sharing! /Team Once Upon

nickky.Jay ,

So happy

I tried a different app to make my photo book but they wouldn’t do it cause some my pictures were taken with an older phone camera (I knew they’d be blurry but wanted them anyway) this app notified me my pictures were low Quality but still printing them any way which makes me so happy

Developer Response ,

Great to hear that! We don't want to block photos with lower quality since they can also be very close to our hearts and be lovely memories! Hope you will enjoy your books many years ahead. /Team Once Upon

App Privacy

The developer, Once Upon Publishing AB, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Purchases
  • Financial Info
  • Location
  • Contact Info
  • User Content
  • Identifiers
  • Usage Data
  • Diagnostics

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Wallet

    Get all of your passes, tickets, cards, and more in one place.

  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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