Equity Direct is the fast, secure and reliable way for anyone in Europe and Australia to send money to Africa. Operated by VFX Financial PLC in partnership with Equity Bank Group Kenya, you can send money instantly, with some of the lowest fees around.

Our service in three easy steps:

Log in. If you’re new, it only takes a few moments to sign up and it’s free.

Choose how much you want to send, who you want to send it to, and how you would like to pay.

Your money is on its way!

You can also take advantage of our dedicated business to business transfer service. We offer business customers the chance to make significant savings on international transfers, alongside fraud-resistant technology, superior exchange rates and a superb client support system.

What’s New

Version 3.0.30

Security and performance updates.

App Privacy

The developer, VFX PLC, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Financial Info
  • Contact Info
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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