GO GREEN

Playing for purpose

Meet the game makers who are thinking green.

We all want to do our part to help protect and preserve our planet for generations to come. But what do top game makers think about the challenges ahead, in terms of their companies and in private?

We spoke with several studios to hear their thoughts on everything from Green Game Jams to achieving carbon neutrality.

Follow our Playing for Purpose series and meet them in the stories below.

Rovio

The team at Finnish studio Rovio, makers of the hit Angry Birds game series, are raising awareness of key climate issues with the help of their flock of furious fowl. They’re also attempting to offset their carbon emissions, including the energy consumption generated by people playing their games. Read more in the story below.

Sybo

Danish developers SYBO, the masterminds behind Subway Surfers, bring green values into both their work at the office and their private lives. One of the founding members of Playing 4 the Planet, they’re one of a growing number of developers committed to green initiatives in gaming. Read more in the story below.

Zynga

Small Giant Games, now part of Zynga, is the Finnish studio behind match-puzzler Empires & Puzzles: it organises in-game events to help raise awareness about climate change and plant real-world trees.