Download the Emma’s Diary Pregnancy App to get access to our trusted week by week pregnancy tracker advice and useful reminders to keep track of your pregnancy.

With our free pregnancy app you will also get access to your FREE sample gift packs from Argos or Boots and also enjoy exclusive offers where you can bag huge discounts on those must-have pregnancy and baby items.

Download our pregnancy app today to get exclusive access to:

- WEEK BY WEEK PREGNANCY ADVICE - find out what’s happening to you and your baby, plus discover your baby’s ‘fruit’ size with our weekly pregnancy tracker, full of expert information and answers to your pregnancy FAQs

- YOUR PREGNANCY JOURNAL – use your very own journal to capture your weekly thoughts, feelings and milestones

- PERSONALISED ANNOUNCEMENT – share your amazing news with friends and family. Use our fun frames to send out personalised pregnancy and birth announcements!

- AMAZING FREEBIES – picking up your FREE gift packs have never been easier with this pregnancy app

- EXCLUSIVE DISCOUNTS AND OFFERS – get exclusive access to those must-have pregnancy and baby items where you can save up to 80%!

About Emma’s Diary:

Here at Emma’s Diary our mission is to support mums-to-be and new parents. All medical content is reviewed and approved by our Healthcare Team, made up of GP’s and Midwives. The team ensures content aligns to NHS, NICE and Unicef UK Baby Friendly Initiative (BFI) guidelines, so you can be assured the information is credible and up to date. We pride ourselves on supporting parents-to-be on their journey from bump to baby and beyond.

Join our community:


What’s New

Version 3.20.1

We've made it easier to get started and manage your information.

Ratings and Reviews

4.2 out of 5
387 Ratings

387 Ratings

Jemmalone ,

Extra features are amazing! 😍

I’ve always loved the Emma’s Diary pregnancy packs that you can pick up from your local boots or Argos but this app makes it to much easier to download your voucher straight from your phone.

I also love the time lapse and journal features! I spent ages trying to create time lapse videos in my previous pregnancies and wish I’d have had access to something like this back then. It’s a timesaver and a wonderful memory to look back on as baby grows.

I had been keeping a journal is the notes section of my phone but having the space for it right here in the app has made creating one so much simpler. Everything is right here, within the app right at my fingertips. I’m keeping this on my phone for my next pregnancies too! The weekly information you get helps create that bond with your pregnancy and unborn baby as you learn new things about your baby’s development.

2019Low ,

Fabulous, easy to use, informative App!

Really enjoyed ‘Emma’s Diary’ App (as well as Instagram page) throughout my pregnancy. I have found them both really informative for my pregnancy journey, weekly updates of the progression and development of both my ever changing, ever amazing body and baby. The frequently asked questions have also been advantageous as a first time mum-to-be, answering questions I hadn’t even thought about. I found the ‘My Gift e offers’ have also been a massive help with getting prepared for the little one with some awesome discounts. I also enjoyed receiving the packs throughout my pregnancy journey and looking forward for the final ‘new family’ pack.
I would highly recommend to follow Emma’s Diary on IG as well, with the daily hints, tips and reminders as well as other IG posts and journeys of mum-to-be, new mums and families.
Overall, a well used app and great page to follow.

MisoPang ,

Free and informative throughout pregnancy with good freebie packs

This is a helpful app for (new) mums-to-be with lots of information given each week on what to expect and what’s happening to you and your baby as you get further along your pregnancy in small and easily understood chunks.

One of the best things is the free Emma’s Diary bags, which you can download onto your phone and collect from boots or Argos! There is an offers section as well, which is handy if you don’t know where to start with your buying and/or keeping to a tight budget (as babies can cost quite a lot!).

There were a couple of things that could be improved, such as the broken link to update your baby’s birth date on week 42 (I still can’t find where to update it on the app!) and a search function would be helpful to find some information quickly.


Lifecycle Marketing Mother and Baby Ltd
34.4 MB

Requires iOS 8.0 or later. Compatible with iPhone, iPad and iPod touch.



Age Rating


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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