If you’re looking to take your style game to the next level, the In The Style app has got your back babe. Whether you’re looking for the latest trends at affordable prices or the hottest collaborations of the season, you can shop it all 24/7 on the move. From classic casual pieces to killer party looks, we have hundreds of new styles dropping weekly to choose from.

Download now and enjoy the following features:
- The entire In The Style range at your fingertips
- Access to our exclusive collaboration collections including Lorna Luxe, Fashion Influx and Billie Faiers
- Personalised recommendations to help take your style to the next level
- Simple wishlist function so you can save all your fave styles for later
- Brand new styles added daily
- Notifications letting you know about the best deals and discounts as soon as they drop
- Global shopping
- Quick and easy checkout

So…What are you waiting for?!

What’s New

Version 4.0.8

Improve preorder messaging

Ratings and Reviews

4.6 out of 5
10.1K Ratings

10.1K Ratings

lou harpz ,

Thank you

I just want to say wow. 3/4 of my clothes are from here, I have never ever had any issues, you are true to size and I love the positive message you have behind everything. I tell all my mates and family to shop here because they just love my clothes and can’t believe the price. Can not recommend in the style enough. For a young woman being a weird shaped body you have help me be confident is clothes and your clothing actual fits me so well

SJ131113 ,


The clothes are lovely! I thought, reasonably priced, I have placed 2 orders and both times the item sizing has been so bad! It is not true to size. My last items were all size 12, 1 set fitted perfectly the other set was waaay to small! Not able to send back as no return label. Decided maybe it was a one off & places a second order.. bottoms are like child size despite me ordering size up from last time, thin material for the price. And again no returns label. I can’t even have one sent via email as I don’t have a working printer. The app is a little hard to navigate too many filters and also doesn’t always give what you select. I more than likely won’t order from them again despite having lovely clothes. I can pay pretty much the same or less from other retailers.

Louiseeybee ,

Way too many categories in the filters!

I love the style and prices of the clothes off of this app but often give up not long after opening it as trying to filter out categories is impossible. There is easily about 30 or more categories to filter from which takes so long to go through and click them. E.g it will have a category “clothing” and quite a few “clothing range” categories?! Instead of the usual “crop”, “tshirt”, “evening”, “bikini” etc categories you’d get in tops for example. Ruins the shopping for me if I’m looking for something in particular and have to shift through tons of categories and clothing items I don’t want. Other than that I love the prices and the clothes in general :)


In The Style Fashion Ltd
28.1 MB

Requires iOS 11.0 or later. Compatible with iPhone, iPad and iPod touch.



Age Rating


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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