The F thing is a fashion fusion forward company of the traditional and the new. It is a community based fashion and lifestyle e-commerce and content platform aiming to help local businesses to grow at an international level and to give positive impact to millennials through video and written content, we aim to be able to be the first and leading company to do so in the South East Asian market.

The F Thing is officially launched as a part of rebranding phase on September 26th, 2017, previously known as, which was founded in 2015. The F Thing marks the first fashion and lifestyle e-commerce from the MNC group, operated under PT Nusantara Sarana Outlet. The F Thing is also listed in IDEA.

the F factor
The “F” word has always been a fascinating word. It has been used for decades as an expression of both positive and negative emotions. Though considered as crude and explicit, the “F” word is understood and accepted almost universally, moreover to the younger generation.
Hence one of the reason the birth of Contradict to its origin, to us, the “F” word comes as a positive community/manner, in which we aim to have a two-way communication with the millennials, act as a guidance, a supportive community for millennials in doing life.

The F Thing’s main concept is based on 3 F words:

• Fashion
Bringing local fashion players to the international market. On top of that, we aim to cover as many fashion & lifestyle news, trends, tips & tricks through various and relatable video contents.

• Fusion
The F thing aims to be multi-present, we will continuously grow through various channels, online and offline, internationally.

• Forward
A company that always aims to move forward, to bigger, better and brighter causes, not only for our own gain, but for the gain of the communities around us. The F thing aims to grow organically and through acquisitions to further build a positive strong millennial community.

What’s New

Version 4.1.0

*The latest version contains bug fixes and performance improvement
*New Feature Premium Store

Celebrating our 3rd anniversary, The F Thing offers a new look with more user friendly design and a better shopping experience with its fresh upgraded core system.

Ratings and Reviews

5.0 out of 5
2 Ratings

2 Ratings

rahmaoktaaa ,


Banyak promo si, kadang lama pengiriman tapi kalo di wa fastrespon, banyak promo. Gue lebih suka app ini daripada yg lain .

anggariandi ,

Bad User Interface & Functionalities

Di buat sederhana aja napa, tampilan item2 nya bikin bingung, fungsi search nya terlalu spesifik baru ketemu item yg dicari.

Toni_Tan ,


Ga ngerti sama app ini.. gambarnya ga muncul.. di kira kita cenayang kali.. 😅

App Privacy

The developer, Nusantara Sarana Outlet, PT, has indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Contact Info

Privacy practices may vary based on, for example, the features you use or your age. Learn More


Nusantara Sarana Outlet, PT
170.5 MB

Requires iOS 11.0 or later. Compatible with iPhone, iPad and iPod touch.


English, Indonesian

Age Rating


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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