New World NZ 4+

First impressions last

Good luck registering for the club card if you don't want Flybuys or Airpoints. The app blocks you and FORCES you to sign up for either in order to proceed.

Clicking help takes you the website FAQ - do i need flybuys or Airpoints? It presents you with this ambiguous copywriting masterpiece:
"... No, you don’t. You can choose to join Flybuys or Airpoints as part of joining Clubcard..."

I finally managed to sign up... Only to be presented with a gentle reminder:
"...Sorry - an error occurred displaying your Clubcard barcode..."

Please don't call me to fix this. I don't want to engage in phone conversations for arbitrary reasons.

Was any of this tested before releasing to the public? And echoing other comments here, why are you releasing half-baked solutions to the public? I get it, your agile. Release value incrementally. Bit please tell me how this is deemed as value?? It creates friction points. And first impressions last.

Poor app functionality

I tried to register my existing Clubcard details on the New World app. However it would not allow me to complete the password establishment. A message came up to say the site was not working at the time. I then phoned the 0800 number and the friendly operator suggested I register on line implying this would be more effective. I did that as I had my laptop open but same message came up. I was told to await an email. This has prevented me from proceeding with installing the app for on line buying. It appears the IT team leadership needs to collaborate with the customer experience leads to ensure customers are not frustrated by the process. I am not in the time consuming habit of writing complaints but with the publicity of duopolies and rising prices relating to supermarkets I decided to voice this problem. I hope this matter I am experiencing is resolved for the sake of others.

Developer Response ,

Hi there, sorry to hear about this poor experience - it sounds very frustrating! I'd love to reach out to you directly to resolve this, but don't have any contact details. Could you please try calling us again or email us at app.feedback@foodstuffs.co.nz with your contact details we'll get someone to be in touch ASAP? Thanks ^NG

Doesn’t work. Waste of time and so frustrating

This app is really stupid. Does not work. I cannot log on as it does not recognise my details and existing Club card number. Not only can I not log in, I CANNOT EVEN browse online just to see if a product is in stock in local store. Can’t do anything without logging in. Took it off phone, waste of space. Pity as I would like to have digital card, I so often leave my wallet with cards behind when I spontaneously pop in to shop. So I have missed out on specials and points as well. Even managers in the store could not help or look up my details. So I usually go to another supermarket even though New World is closer. Tried to sort on phone got tired of waiting to speak to someone. So New World has lost my support except for some items I cannot get elsewhere