MyInsights 4+

MobileMarketResearch

    • Free

Screenshots

Description

Mobile ethnography and qualitative market research

MyInsights is not just a research app – it's your gateway to authentic insights into daily life. Explore how consumers interact with (new) products, and where and how they connect with your brand. Participants can express their inner thoughts, habits, fears, and emotions by seamlessly uploading text messages, photos, videos, and audio snippets. Additionally, they have the opportunity to contribute their perspectives through poll topics.

The MyInsights app seamlessly integrates with a research platform, providing researchers with a dedicated space to create topics, invite participants and observers, and effortlessly access, analyze and download results. MyInsights ensures a comprehensive and private platform for unlocking the genuine stories behind user experiences.

MyInsights is being used for the following purposes:
- Pre-task / post task assignments
- Mobile ethnography
- Virtual storytelling (video diaries)
- Immersive digital ethnography
- Product Testing
- Ad / concept testing
- Mapping customer journeys
- (CX) research
- (UX) research

This app also works offline. This means that participants can take part in a research where and whenever they like.

MyInsights provides the option for app rebranding. Tailor the app to reflect your brand identity seamlessly, creating a unified and customized experience for your clients, researchers and participants.

What’s New

Version 1.6.38

bugfix release

App Privacy

The developer, MobileMarketResearch, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Location
  • Contact Info
  • Identifiers

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Diagnostics

Privacy practices may vary based on, for example, the features you use or your age. Learn More

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