Professional and premier coaches need powerful tools to help them win. Coaches turn to After Action to improve their team’s communication and augment their player development strategies. After Action is a mobile app designed for busy coaches that need a reliable system for open and honest feedback. For practices, camps, and games, the app offers a fast and organized way to deliver focused comments and assessments between coaches and players. Whether your squad is large or small, After Action creates a safe space for critical feedback that can take your team to the next level.

Our app is free to try, and can make a huge difference in your team’s performance. Kick off your season on the right foot by getting started with After Action today.

Key Features:
- Player self-reviews
- Coach feedback to players
- Peer reviews
- Player polls (e.g., “Hardest Worker”)
- Custom review questions
- Extensive privacy options
- High powered team analytics
- Access on any device or browser

At the heart of our app are customizable feedback sliders. These allow you to give standardized feedback quickly after every event. In addition to reading your feedback, players can provide their own self-assessments. This feature is useful to align expectations and get everyone on the same page. The open comments feature is also handy to keep on open dialogue and head off potential issues.

The After Action iOS app is also available in your standard web browser. That means it’s there wherever you want to use it–on the field, in the office, at home or away on the road.

What’s New

Version 7.0.0

- Repeating Events
- Improved user experience
- Improved performance
- Bug fixes

Ratings and Reviews

4.5 out of 5
18 Ratings

18 Ratings

B.Tay4 ,

Great for feedback

We use this app at our club for all our teams. It provides a great opportunity for the players to receive feedback as well as give us coaches a more detailed review on how they thought they played. We use the results for meetings with our players that allow us to have a more specific understanding of where the players think they are. I would definitely recommend this app.

Ged Quinn ,

Great App

After Action provides our club with a quick and easy way for the coaches to provide valuable feedback to the players as well as providing a platform for the players to give a self review alongside that feedback. Great way to initiate discussion points with players and has been extremely well received by parents and players alike. Would highly recommend this App to any coaches in the youth game. Ged Quinn (Barca Residency Academy - Arizona)

BobbyCoach ,

Power of communication

This app is easy to use for the athlete. An absolute must. Less than 1 minute to provide valuable feedback. As a coach, AA provides a forum for post training/event feedback and personal insight. It is flexible, can be customized to your needs. Most importantly for me, my athletes are gaining self awareness while monitoring their own practice habits and behaviors. Worth the investment of both resources (minimal) and time.


Graham Software Development, LLC
4 MB

Requires iOS 8.0 or later. Compatible with iPhone, iPad, and iPod touch.



Age Rating
Rated 4+
© Graham Software Development, LLC
In-App Purchases
  1. 1 Month Premium Team Features $9.99
  2. 1 Year Premium Team Features $59.99


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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