Transform into a princess, mermaid, fairy or unicorn with Barbie Magical Fashion!

Budge Studios™ presents Barbie™ Magical Fashion, where you can transform into a princess, mermaid, fairy, hero or a combination of all four! Design a beautiful outfit, style your hair, and add glittering accessories and colorful make up! Ready to start your magical journey? Anything is possible when you dream big with Barbie!

• Design a variety of hairstyles and add streaks of color to her hair
• Apply beautiful fairy tale make-up to complete your magical look
• Decorate your tiara with glittery gems and create a sparkly necklace
• Customize your princess gown and shoes
• Add a mermaid tail, fairy wings or hero accessories – you can even create unicorns!
• Uncover magical gift boxes along the way for fun surprises
• Save your enchanting looks and share them with family and friends

Budge Studios takes children's privacy seriously and ensures that its apps are compliant with privacy laws. This application has received the “ESRB (Entertainment Software Rating Board) Privacy Certified Kids’ Privacy Seal”. For more information, please visit our privacy policy at:, or email our Data Protection Officer at:

Before you download this app, please note that it is free to try, but some content may only be available via in-app purchases. In-app purchases cost real money and are charged to your account. To disable or adjust the ability to make in-app purchases, change your device settings. This app may contain contextual advertising (including the option to watch ads for rewards) from Budge Studios regarding other apps we publish, from our partners and from third parties. Budge Studios does not permit behavioral advertising or retargeting in this app. The app may also contain social media links that are only accessible behind a parental gate.

Please note that this app gives users the ability to take and/or create photos in-app that can be saved locally to their devices. These photos are never shared with other users in-app, nor are they shared by Budge Studios with any unaffiliated third party companies.

This application is subject to an End-User License Agreement available through the following link:

Budge Studios was founded in 2010 with the mission to entertain and educate children around the world, through innovation, creativity and fun. Its high-quality app portfolio consists of original and branded properties, including Barbie, Thomas & Friends, Strawberry Shortcake, Caillou, The Smurfs, Miss Hollywood, Hello Kitty and Crayola. Budge Studios maintains the highest standards of safety and age-appropriateness, and has become a global leader in children’s apps for smartphones and tablets.

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We always welcome your questions, suggestions and comments. Contact us 24/7 at

BUDGE and BUDGE STUDIOS are trademarks of Budge Studios Inc.

Barbie Magical Fashion ©2014 Budge Studios Inc. All Rights Reserved.

What’s New

Version 2021.1.1

Bug fixes

Ratings and Reviews

4.4 out of 5
112.9K Ratings

112.9K Ratings

baliey bug ,

Good app but one problem.

It’s amazing app and all the stuff is very cute but there’s one problem you NEED to fix. Probably 4 year olds play this and there’s things where you can but stuff that’s not okay well I am 8 and I play this and I know not to buy random packs or anything from a game, don’t make the thing say but in 0 8 6 5 or whatever the kids know kids know how to use a tablet and numbers so don’t think they don’t know how to put in the numbers and also stop the money thing kids can accidentally buy all the packs with their parents money that’s not okay see this is why I only buy games that don’t have things like this I love the game but I just want everything to be free I know you can’t change it but it’s (NOT) okay for 4 or 3 year olds to be playing a game that has buying things so fix that 😐😐

Developer Response ,

Thanks for the feedback! There are plenty of measures to take on one's device to block unauthorized purchases. Contact for more details! We are happy to help!

TexDallas ,


this game is perfect!🥳🥳. I love how you can like dress up the unicorn🦄. I also like how you have new gift boxes every time you tap on a character. I made a few mermaids🧜🏻. I also made a superhero maybe a few or two.🦸🏼‍♀️. I also made a very cute fairy🧚🏻‍♀️. so I was going to tell you this game is legit.I love it so much it is awesome so they're just one teensy problem, the price for it was high it was $9.99 also $10 so just lower it five or six like maybe four dollars or five dollars and that will be fine but other than that this game is legit. I would like you to keep it the way it is except for the problem I told you so I'm glad you created this game I also downloaded another two of them actually so there's one that is Barbie dream house adventures, and there is budge world. The subscription for budge world expired so for that game I would like to like put a lifetime subscription on there maybe a low price will be good. Maybe $50 would be good. so I'm telling you for the third time that this game is super legit and you know the two problems I told you and if you fix those problems that would be great but I already got the subscription so maybe fix it when the subscription expires yeah that would be a good idea. So if you can do this for me I'd be very happy. So by budge people.!👋🏻

Jerry198405 ,

Nice BUT boring

I like being able to dress 👗 the dolls up, BUT, it is WAY WAY WAY to expensive!!! I mean,you don’t even told us that! 😡 I bought this app is only because you can design your doll to be a princess 👸, or superhero, or mermaid 🧜🏻‍♀️! And that you can design a unicorn 🦄! But when I tried to make a superhero, guess what happened, it needed MONEY 💰!!!!! It was very expensive and if you don’t agree with me, whoever you are, look 👀 at some other ones other people wrote! Maybe not all of them say that, but some still do. But since it’s still a tiny tiny bit fun, I rated it 2 stars ⭐️. Do some changes and if I ever download this app again and it’s better, I’ll rate it 5 stars ⭐️. PS. By the way, I hadn’t updated this game. Is it me who forgot to update it (which I don’t think 🤔 so) or is it you who never make us update any more, now I feel like this game hasn’t change at all, BUT I’m just saying, I could be wrong, so don’t freak out if your reading 📖 this. It’s just my opinion. Period. PSS. (If you are wondering how I got this read Flying Solo) I read someone else who said to choose a character and make a kingdom, I think 🤔 it’s a GREAT IDEA 💡. I think you should listen to that person’s idea 💡, it might make your rate higher, but I can’t see the future, so who knows. But I think 🤔 you have a better chance listening to that person

App Privacy

The developer, Budge Studios, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Purchases
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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