** FREE TRIAL for one week with following in-app purchase **

Big Hairy Goal is a mindmapping, brainstorming and progress tracking app for creatives and creators. The app is easy and effective to use so you can just let go your flow of inspiration.

BigHairyGoal is a mixture between a whiteboard and a MindMap. Cards can be created anywhere and connected to lines, with overlapping cards automatically moving to the side. Cards can contain text, images or web addresses.

Unlike mindmapping apps, connections between cards can be non linear. The app is therefore ideal for building and visualizing brainstormings, flowcharts, class diagrams, relationship networks, mood-boards or inspiration boards.

Big Hairy Goal is a very small progress tracking board. Cards have attributes like status, size, importance, dependencies, relations and grouping.

Big Hairy Goal supports your creative thinking process on what to do, what natural approaches may exist and finally getting things done.

terms of use:

What’s New

Version 4.0.1123

This version improves the fluent reordering and regrouping of cards containing your ideas, tasks, and thoughts.
Furthermore, improvements from suggestions have been added and issues from error reports have been fixed.

Ratings and Reviews

4.4 out of 5
117 Ratings

117 Ratings

Chris the Teacher ,

It's close

I like dedicated Mac apps that look like dedicated mac apps; beautiful, thoughtful, and minimal -- and in that department, this app definitely succeeds.

However, it lacks the speed and polish of many free web-based mind mapping and whiteboard apps (perhaps it's because this app is actually quite old). While this app does everything I want it to do, most things require a right click; I can't do something as as simple as drag a card from one kanban board to another. And while the cards are beautiful and have multiple styling options, there's nothing "within" them -- everything you want to put on a card is visible on its face and so a card can get quite large compared to its siblings (and it can throw an entire kanban board out of whack as it grows to accommodate the card).

If the developer ever adds a way to write on the "back" of a card and makes it easier to drag things around, I'd be happy to return.

UPDATE: Thanks to the developer's response, I see now that I can indeed move cards between kanban boards, and attachments make it possible to have more to cards than what's immediately visible. I thnk this is a great option for people who prefer an open-ended visual workspace.

Developer Response ,

Hi Chris! Thanks for your feedback, it helps me making Big Hairy Goal better and more useful — and there's always room for improvement.
What you already can do and what you might not have discovered yet is that you can easily drag cards between groups by holding own the command key when you drop — still your feedback signals me that this could be more intuitive.
When your cards become too lengthly, try attachments. It's the right pane that becomes visible when you choose Display > Show Attachments.
And if you have any further feedback and suggestions … I am here to listen. Most vivid when you contact me directly via application feedback.
シ berbie

mediawolf ,

Superb! Designed to visualize and execute a large, complex project

I like trying out different tools to help me work. I have one tool that’s great for brainstorming, visualizing and creating. Another for my tasks and todo’s. Another for organizing. Etc. Well I just migrated a ton of stuff from four different apps I’ve been using into BigHairyGoal. And I’ve NEVER had a handle on the big picture of my various projects and their components as clearly as I do right now.

This app makes total sense, but no one had done it before. It combines the freeflowing, visual, zoomable layout of mind mapping — which lets me capture and show interconnections, groupings, hierarchies, etc. — with the basic semantics of tasks and execution — stages, importance, dependencies, etc.

The author has made a lot of smart design decisions in keeping with the purpose of the app. Everything from how it uses coloring and styles, to how it subtly assists here and there, like nudging things over a bit if they overlap, or re-routing lines of connection for the best clarity.

To the app's designers, bravo. And to you, if you’re considering it, highly recommended.

Olafdefleur ,

A big leap forward in Mind mapping

I've just started to use this app. I appreciate mind mapping tools like Zen, Mindnode, Scapple but with 'Big Hairy' something is evolving in the mind mapping landscape. I can't quite put my finger on it, but what I can say is the balance between 'free-flow' and discipline / creating your own categories / is very supportive of natural mind flow.

As a content creator, the most important thing for me is to maintain focus in sprints - and so far, this app is doing a great job of providing protection by its structural setup. This quality slithers a parental quality, of allowing you to play, but gently demands you keep a form of structure, so you won't overwhelm/overthink yourself into chaos.

App Privacy

The developer, Berbie Software, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer's privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


Wolfgang Berberich
21.1 MB

macOS 10.12 or later


English, French, German, Italian, Japanese, Simplified Chinese

Age Rating
In-App Purchases
  1. Monthly Subscription $3.99
  2. Yearly Subscription $22.99
  3. License $59.99


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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