iPhone Screenshots


Your Emma email marketing results are now in your pocket. Metric keeps you connected to your email results in real time, even when you’re on the go.

Download Metric to keep your eye on your latest send-off, report results to your boss or colleagues and quickly see what’s resonating with your audience.

We designed Metric with busy marketing professionals (and data geeks) in mind. It gives you the high-level, at-a-glance analytics that answer the question, “How are my emails doing, anyway?” And more detail is just a finger tap away.

Metric tracks details like opens and clicks, and every email receives a Mailing Score, a brand new metric that lets you know how your results compare to the millions of mailings sent through Emma. Your sent emails are organized on a leaderboard so it’s easy to spot your best performers and benchmark against your own campaigns.

Simply log in with your Emma account credentials to get started.

What’s New

Version 1.2

This release features an updated visual style to be more consistent with the Emma brand as well as new upscaled image assets to keep the app looking great on the iPhone 6 and 6 Plus.

We've also fixed the following bugs:

+ Sorting by score displayed mailings in random order when the score was the same. Now, we'll include the sent date and show the most recent first when the score is the same.
+ Click rate was displaying a value of greater than 100% for some mailings.
+ On first install of the app, the "What's New" product tour screens after you log in jumped as you paged through them.
+ The app was including automated emails sent from the new Automation feature and excluding old ones. For now, we will exclude all automated emails to be consistent.

Ratings and Reviews

2.5 out of 5
4 Ratings

4 Ratings

Joz1224 ,

Great UI, great overall app

I've been very impressed by this app. The interface looks really nice and it's very easy to use. It shows quick metrics that you want to see from your campaigns and loads very fast. Well done!

popmusik ,

Beautiful & practically worthless

Well-designed app that suffers from a profound misunderstanding of what Emma's customers want. Gives you surface-level data without being able to answer questions like "How many people clicked on which links in an email, and who are they/where are they located?" A baffling app that didn't need to exist, and just makes you wish for one that was useful.

Kelly Blackwell ,

Needs Admin Level integration

I love the data on the fly I get; however, at the agency level it isn't practical in the current iteration. I have to log in with all my sub accounts which is a pain. Also, I would love to see the audience segments/groups included in the view.


Emma, Inc.
14 MB

Requires iOS 7.0 or later. Compatible with iPhone, iPad, and iPod touch.



Age Rating
Rated 4+
© 2014 Emma, Inc.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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