iPhone Screenshots


FYFE brings video tutorials from the beauty industry’s biggest icons, most talented artists, and most brilliant up-and-comers together in an easy-to-use experience that also lets you shop their favorite tools and products—without even pressing pause. 

Created by legendary makeup artist and jewelry designer Jillian Dempsey, FYFE puts the skills you need and the products you want right at your fingertips. Every high-resolution video features pinch zoom functionality, so you can get up close and view your favorite artists’ every move. When you see a product you want or a must-have tool you never knew existed, tap SHOP THE VIDEO to keep the tutorial playing while you explore and add new shades to your cart. 

With new artists, tutorials, and products added every month, FYFE is an everchanging landscape of the absolute best in beauty—plus you have your own space to save your favorite tutorials and products. 

Learn, shop, and stay up on all things beauty on FYFE!

Terms of Service:

What’s New

Version 1.8.8

Improvements and fixes

Ratings and Reviews

4.4 out of 5
26 Ratings

26 Ratings

savage567891011 ,

Such a fantastic app!

I’m so happy with my purchase. It fits ALL of my makeup needs and I’m now able to quickly learn new styles and buy new products. It’s a super-user friendly app and is totally worth the subscription. Thanks Jillian! 💋

Chloe M. Colgin ,

Playing dress up for adults

Ok I can’t afford to have a glam team like the folks I see on TV, but now I can get tips and looks from a celebrity makeup artist and try them on. I’m into it. Much needed fun during the quarantine.

Champ0506 ,

$6 a month?

I can’t even say if the payment would be worth it because there’s no free trial to even explore the app first. And for someone who claims they invented the app because they care so much about helping others learn only to then charge 6 bucks a month... says A LOT. Don’t s expect it to be free but definitely a free trial and that price a month should offer countless things. I mean I’m a very fair person... the price is outrageous, come on now.

App Privacy

The developer, FYFE Beauty LLC, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Purchases
  • Contact Info

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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