Hallmark Movies Now includes hundreds of hours of engaging, commercial-free content full of meaningful moments, laughter, and heart. Watch original movies, series, and exclusive content from Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Hall of Fame. Plus, a selection of heartfelt Hollywood favorites. All commercial-free for as low as $4.99/month—that’s two months free with an annual subscription.

It’s easy to get started! Download today to start your FREE TRIAL and watch instantly!

• Your favorite Hallmark Channel original movies, series and specials
• Captivating whodunnits from Hallmark Movies & Mysteries
• The library of Hallmark Hall of Fame movies
• Handpicked Hollywood favorites, including movies and series with emotionally rich storytelling and engaging characters

Features include:
• Feel-good movies & shows
• Exclusive content you can’t see anywhere else
• 100% commercial-free content
• New titles added all the time
• Watch anytime & anywhere
• Support for 3D Touch
• Airplay to stream movies to an Apple TV

Choose a Hallmark Movies Now subscription that’s right for you:
• Annual Subscription: $59.99 (Two Months FREE!)
• Monthly Subscription: $5.99
• Subscriptions are automatically renewed until cancelled

Subscribers’ Automatic-Renewal Feature:
Your subscription will be charged to your iTunes account at the end of your free trial and will automatically renew unless auto-renew is turned off at least 24 hours before the end of your current period. Your iTunes account will automatically be charged at the same price for renewal, as stated above, within 24 hours prior to the end of the current period.

You can manage your subscription and/or turn off auto-renewal by visiting your iTunes Account Settings after purchase.

Hallmark Movies Now is part of Crown Media Family Networks, a wholly owned subsidiary of Hallmark Cards, Inc. For more information, please read our privacy & security policy and terms of service.

What’s New

Version 7.0.2

This release includes bug fixes and performance improvements. Please contact us at if you have any problems and we will gladly help you.

Ratings and Reviews

4.5 out of 5
10.4K Ratings

10.4K Ratings

BeachBound13 ,

Love this App!

I love this app. I have seen so many reviews and comments about the content being older, but what do you expect? Why would Hallmark have their newest shows and movies on an app? Other networks do the same thing, it’s a business, which I understand. I love catching up on movies and shows I have not seen in years. It is absolutely worth the price, but probably won’t keep it long because there is so little content, it will not take long to get through what I want to watch. But no contracts so it is worth it!! I would love to see older tv shows on here, much like Sue Thomas. There are other family shows I would like to see them purchase and have on here, like Doc and Promised Land. They could offer more of their older movies, but they have a decent number of them. My only complaint is around functionality. It does not save the place where you left off watching a show so you have to scroll through to remember what episode you were on. It also fast forwards and rewinds weird. It skips over huge blocks of time and you cannot see scenes as you’re going so hard to find the specific spot you want. I have had it crash a couple of times, too. So far it always reopens, but it looses my spot and finding it again is hard with the way it fast forwards. Again, totally worth the money even though it has room for improvement.

secretguardian ,

It does the job of showing movies so it gets two stars. But it does the job very poorly.

So first the app: the app when all is said and done it’s basically awful. It randomly will drop things off your watchlist—I think it does it if you watch it—but what if you want to save the movie for later viewing because you loved it so much? It doesn’t usually keep track of what movie you were watching in any kind of easy to find format nor does it remember where you were half the time. (Especially true if the app crashed or your battery died) It has series movies and will actually tell you if it is movie nine of 12 but it does not have an easy way to show you what are movies one through nine. Recommended related movies make no sense and appear to be whatever they are pushing.

Now about the service (which is not influencing the stars rating): I was under the impression you would get access to basically every single Hallmark movie there is out there. That is not true. You get access to a small selection, maybe 100, and some TV shows. I don’t know if there’s anything current or not because I don’t know what is current but it’s not like I have months and months viewing material here. Also, many of the movies are off-season, so they are offering autumn movies in May.

As I said, it will allow you to view the movie and for that he gets two stars, but it overall is a very poorly designed app and one I am highly disappointed in as well as the service.

Developer Response ,

Hello. Thank you for taking the time to provide a detailed review. Regarding the technical issues, sorry you're having trouble with our app. Can you please email us at or call 844-446-5669 9:00-5:00 PST? We would love to help you out.
You are correct that our app does not contain our entire library of movies and shows, but there should still be several hundred things to choose from. We look forward to hearing form you.

Melpomm ,

Just wish there was more!

There’s very little content for how many Hallmark movies exist, and that I miss from cutting out cable YEARS ago! Especially the Christmas movies, those were my favorite to watch year-round. I also joined to rewatch The Good Witch movies, so that’s a plus to find 7 on here...

Low amount of content aside, I cannot cast to Chromecast! Only have problems with this app, it either refuses to connect, is extremely, unwatchably laggy, or (on the rare occasion it connects and casts) it freezes a minute into the movie. I honestly don’t know if I’ll continue after the free month, I would love to wait and see if Christmas in July happens for the app ;) But so far I’m just left wishing I had more Hallmark from Hallmark!

Other qualms: inability to change the orientation unless you unlock the orientation on your device.

Developer Response ,

Hello Melpomm. Thanks for your honest review. I've forwarded your comments about more content over to our app managers. Recently, we have had some issues with our app streaming via Chromecast. Can you please email us at or call 844-446-5669 9:00-5:00 PST? We would love to help you out.

App Privacy

The developer, Hallmark Labs, LLC, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer's privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Usage Data

Data Linked to You

The following data may be collected and linked to your identity:

  • Contact Info
  • Identifiers
  • Usage Data

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


Hallmark Labs, LLC
130.7 MB

Requires iOS 11.0 or later. Compatible with iPhone, iPad, and iPod touch. Apple TV.



Age Rating
Infrequent/Mild Profanity or Crude Humor
Infrequent/Mild Cartoon or Fantasy Violence
Infrequent/Mild Mature/Suggestive Themes
In-App Purchases
  1. Monthly Subscription $5.99
  2. Annual subscription $59.99
  3. Feeln $5.99


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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