"Once consumers download the dedicated app, they can point their phones at any Jack Daniel’s
Tennessee Whiskey bottle (from 50mL to 1.75L) to uncover the animations, voice overs, and all the
stories that make the more than 150-year old brand so special, from the Cave Spring water to the
distilling process, to name a few.

The AR experience is divided into three unique parts, each designed with the look and feel of hand-
crafted models and integrate real-time, environmental lighting and textures. The first experience
transforms the front label of the bottle into a miniature version of the Jack Daniel Distillery. The second
walks step by step through the process of making Jack Daniel’s Tennessee Whiskey, and the third shares
stories of the man himself, Jack Daniel.

Tennessee Whiskey, 40% ABV, JACK DANIEL DISTILLERY, Lynchburg, TN.
JACK DANIEL'S and OLD NO. 7 are registered trademarks. ©2019

This content is intended only for those of the legal drinking age. Please do not share or forward this content with anyone under the legal drinking age."

What’s New

Version 1.2

This version has a number of minor improvements.

Ratings and Reviews

4.4 out of 5
45 Ratings

45 Ratings

DigitalJim1 ,

Interesting marketing

Very cool but didn’t work for Gentleman Jack bottle

Al from Pompano ,

Squire Al Sparling

I just love be your product and always love serving at all my gatherings. I drink it on the rocks and finds the melting ice more than enough water. At business gatherings I learned to put an olive in my drink to ensure I would not drink more than two drinks in an evening where I may say or do something the may impair my career. I developed a habit to where I prefer olives and frequently exceed my two olive limit in the privacy of my home among friends now that I am retired.
Keep up the good work.

Biggy12 ,

Great for any occasion

I’ve been drinking jack for many many years. It’s great mixed or by it self and even if it’s a little bit of ice. I was a participant in the Jack Daniels Bbq contest many years ago (either 2003 or 2005). Great people there staff and contestants. But I digress. JD great for any occasion. I’ve even infused it into vanilla ice cream. Hhhmmm oh so yum.


221.6 MB
Food & Drink

Requires iOS 10.3 or later. Compatible with iPhone 5s, iPhone 6, iPhone 6 Plus, iPhone 6S, iPhone 6S Plus, iPhone SE, iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, iPhone X, iPhone XS, iPhone XS Max, iPhone XR, iPad Air, iPad Air Wi-Fi + Cellular, iPad mini 2, iPad mini 2 Wi-Fi + Cellular, iPad Air 2, iPad Air 2 Wi-Fi + Cellular, iPad mini 3, iPad mini 3 Wi-Fi + Cellular, iPad mini 4, iPad mini 4 Wi-Fi + Cellular, 12.9-inch iPad Pro, 12.9-inch iPad Pro Wi-Fi + Cellular, iPad Pro (9.7‑inch), iPad Pro (9.7-inch) Wi‑Fi + Cellular, iPad (5th generation), iPad (5th generation) Wi‑Fi + Cellular, iPad Pro (12.9‑inch) (2nd generation), iPad Pro (12.9‑inch) (2nd generation) Wi‑Fi + Cellular, iPad Pro (10.5‑inch), iPad Pro (10.5-inch) Wi‑Fi + Cellular, iPad (6th generation), iPad Wi-Fi + Cellular (6th generation), iPad Pro (11-inch), iPad Pro (11-inch) Wi-Fi + Cellular, iPad Pro (12.9-inch), iPad Pro (12.9-inch) Wi‑Fi + Cellular, iPad mini (5th generation), iPad mini (5th generation) Wi-Fi + Cellular, iPad Air (3rd generation), iPad Air (3rd generation) Wi-Fi + Cellular,and iPod touch.



Age Rating
You must be at least 17 years old to download this app.
Frequent/Intense Alcohol, Tobacco, or Drug Use or References
Jack Daniel's Distillery Lynchburg, Tennessee JACK DANIEL'S and OLD NO. 7 are registered trademarks. ©2019 Jack Daniel's Properties, Inc. All rights reserved.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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