iPhone Screenshots


Enter the world of KAWSPuffs through the back of your REESE’S PUFFS cereal box. Crunch the Puffs as they fall around your COMPANION to keep it safe above the milky puddle. If you miss three Puffs, your COMPANION will sink and it’s game over.

Beware, the Puffs fall faster as time goes on. But special power-ups will help you pop them, slow them down and score more points.

Can you reach the top of the leaderboard and win exclusive prizes?

Scan the back of a box of KAWS’ REESE’S PUFFS cereal.
Hit play and move around the COMPANION while crunching Puffs with your finger.
Collect power-ups to help you go farther.
And don’t hit the Xs!

Download the KAWSPuffs app for a chance to win a limited-edition KAWS’ REESE’S PUFFS cereal box.
Go head-to-head against your friends on the leaderboard and share your scores.
The highest scores every week will have an opportunity to snag the swag.

Keep checking the KAWSPuffs game for surprise Saturday breakfast events like double points and new power-ups.

The environment around the KAWS COMPANION will be constantly change based on what time of day you play.

*KAWSPuffs is an AR experience produced by Acute Art.

What’s New


New Milky Power-Up!

Ratings and Reviews

3.6 out of 5
40 Ratings

40 Ratings

Crazzypenguin ,

Very Scrapped Game

AR glitches u around during gameplay making you lose. Finding my self wishing power ups weren’t a thing since the double size one just makes ur screen hectic. Randomly puffs just go super fast and dump tons on you at one time then slows down. All in all tons of glitches or weird mechanics that cause gameplay to be frustrating. Also the leaderboards never cleared so how can new winners ever be chosen?

Ioioiouoi ,

Cant sign up

I really want to win a blue box but it won’t let me sign in i try signing in and the app just crashes please fix this!!

Gold Vibes™ ,


Game Lags/Freezes while playing and i struggle to get into the portal when i point my phone to the floor it does nothing sometimes,You guys should fix this issue., Also maybe clear the leader board scores for Saturday events that way its fair for everyone but bring the original scores back the next day 🤷🏻‍♂️

App Privacy

The developer, General Mills Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Contact Info

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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