Later: Social Media Scheduler 12+

Create & schedule social media


    • 4.6 • 2K Ratings
    • Free
    • Offers In-App Purchases



We squished some bugs along the way

Post at the perfect time to grow & engage your followers with Later Social™! Use Later® to share more content their followers love — no matter when or where inspiration strikes.

Use Later’s social media management app to create content on the go for Instagram, TikTok, Facebook, Pinterest, LinkedIn, & Twitter/X.

SAVE MORE TIME by shooting & editing posts for all platforms while you’re on the go. Save your ideas as drafts, then schedule them to automatically post whenever you want.

REUSE YOUR BEST POSTS on your other social networks for easy content. Just make a few tweaks & re-schedule them right in the app.

GET MORE ENGAGEMENT with Best Time to Post recommendations. Schedule posts during precise date & time windows and watch the likes roll in!

REACH NEW FOLLOWERS with unique Hashtag Suggestions tailored to your audience. We’ll supply the best hashtags, all you have to do is click to add them to your caption.

IG: @latermedia

- SCHEDULING FOR ALL SOCIAL NETWORKS: Save time and use the Later mobile app to schedule to Instagram, Facebook, TikTok, Linkedin, Twitter/X, and Pinterest.

- COPY POSTS: Duplicate a post (even if it’s already been published!), make updates, and schedule it again on any platform.

- DRAFT POSTS FOR ALL SOCIAL NETWORKS: Streamline your posting process by drafting your post ideas directly in Later Social and schedule to post whenever you’re ready.

- BEST TIME TO POST FOR INSTAGRAM: Later learns when your Instagram followers are most engaged, and gives you scheduling suggestions that are unique to your audience and can be accessed directly on the calendar.

- HASHTAG SUGGESTIONS FOR INSTAGRAM: Increase engagement on your posts by adding Hashtag Suggestions recommended by the Later mobile app.

- MEDIA LIBRARY: Add content to your Media Library and it’ll sync across Later’s desktop and mobile apps, so you can upload or download directly to your device and schedule content from anywhere.

- VISUAL PLANNER: Get a preview of your Instagram feed with the Visual Planner — just drag & drop posts to rearrange the posting order.

- SCHEDULE FIRST COMMENT: Keep the clutter out of your caption by organizing your hashtags in the automatically posted first comment.

- INSTAGRAM REELS & TIKTOK AUTO PUBLISHING: Plan your video content ahead of time and schedule them to automatically publish at a set time without any further action or notifications required.

- MULTI-PROFILE SCHEDULING (iOS ONLY): Get your posts prepped quickly by starting with a single post and customizing it for each platform.

What’s New

Version 8.2

We squished some bugs along the way

Ratings and Reviews

4.6 out of 5
2K Ratings

2K Ratings

JLane678 ,

Great tool until it crashed

So i’ve been using Later for over a year and it worked great! Really loved using it to schedule our posts, but for some reason when I open it now, despite deleting and redownloading, updating the app and turning my phone off and on, there’s an error loading my account and i can’t even get to the login page to try another account. Really hope this gets fixed soon because I don’t want to switch to another app.

lizziebanette ,

Don’t waste your time go with another

Opting for Later to manage my business's Instagram account has proven to be less advantageous than anticipated, primarily due to the restrictive operational framework it imposes. The platform mandates a linkage with Facebook to enable auto-publishing features, a prerequisite that complicates the user experience significantly. The integration process between the two platforms is excessively cumbersome, detracting from the overall utility and efficiency of the service.

It is imperative that Later reconsiders its approach to accommodate users who prefer distinct operational domains for their social media channels. Many individuals, myself included, wish to maintain Facebook for personal interactions while leveraging Instagram for professional purposes. The compulsory integration not only infringes on user preference but also raises concerns about privacy and data handling practices, making it unnecessarily invasive.

This constraint undermines the versatility and appeal of Later as a social media management tool. In light of these considerations, I feel compelled to advise my network against selecting Later for their social media management needs, urging the company to revisit its policies to better serve a diverse user base seeking flexible and user-friendly solutions.

Maddy793727 ,

Good but could be great

The best part of this app is that you can schedule posts, and it actually works.

There’s many improvements that need to be had:

-The “best time to post” function works about 20% of the time. The app constantly has to refresh your connection with your socials. And refreshing it, often causes the best time to post function to be disabled. I’ve emailed customer support on at least 5 different occasions to have this fixed. While customer support was helpful and had it fixed, it’s stressful when you’re on a schedule for your content.

-I don’t understand why I have to schedule my drafts? I’d love to just save my drafts and have time to plan when to post.

-You can’t preview your drafts as a normal IG preview post. For some reason you can only preview posts that have already been posted? Why would I want to preview that, when I can see on my IG what it looks like? PLS fix this soon- I want to preview my drafts as a IG preview… which should be part of the objective of this app. When you preview your draft, it just takes you to the editing post stage, not a final preview, very unhelpful.

-It’s like all the features of this app are here, but has little consistency, and no ones thinking through how people would actually want to USE these features.

App Privacy

The developer, Latergramme, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Contact Info
  • User Content
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More

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