I try a lot of apps. I'll get really excited about an app I saw on the App Store or heard about from a friend or podcast and try it. And I usually use it for a few days or even a few weeks before I lose interest because it only does a couple useful things or I realize it doesn't really do what I need. But Launcher has been my absolute favorite app from the moment I downloaded it a couple years ago. And it continues to add features that make it so much easier to do the most important things I need to do on my phone. With one swipe, I have everything I need just a click away. I can call my husband, get directions home, text my favorite people, go right to a specific web page, turn on/off my lights, Shazam a song I hear on the radio or in a store, or check Facebook instantaneously. I can set up separate launchers for work vs home. I can even set them up based on time of day so I can quickly do the things I need to do when I wake up, go to bed, and all day in between. There have been a couple times when I had trouble adding a launcher, so I contacted the developer, and he was super responsive in adding access to the app I was looking for, and every time there's an update, I find even cooler ways I can shortcut my workflows. It is so rare to find an app that exceeds my expectations. But Launcher does that every day. And it saves me a TON of time, which is invaluable.