The fastest, most efficient Safari ad blocker available. 200,000+ users rely on Magic Lasso Adblock to:
• browse 2.0x faster
• double battery life
• lower data usage
• prevent ad tracking
• block all ads
• block YouTube ads
• stop pop ups
• remove anti ad block messages
• block annoyances

“It works and feels as if Apple themselves had designed an ad blocker.” - John Gruber, Daring Fireball

Experience a cleaner, faster web on your iPhone, iPad and Mac.

Built for you and Safari:
• Uses the native content blocker API in Safari to provide the fastest, most efficient ad blocker available
• Supports iPhone, iPad and Mac with all the same great features no matter which device you use
• Easy to use with built-in and regularly updated ad blocker rules
• Block more ads and trackers with seamless background rule updates [PRO]

"Lightweight, Awesome, and super fast. This is my new favourite ad blocker!" – Courtkizer, United States

An up to date ad blocker:
• Includes a curated set of best-in-class ad blocker rules. No need for complex configuration, simply enable and browse in bliss
• Community Allowlist disables ad blocking on sites that have been frequently allowed by Magic Lasso users
• Block YouTube ads with best-in-class video ad blocking [PRO]
• Block more ads and tracking scripts with automated daily rule updates [PRO]
• Block annoyances including cookie notices, pop-ups, anti ad block messages and unnecessary privacy warnings [PRO]
• Battery Boost improves energy efficiency and responsiveness by blocking JavaScript that may cause slowdowns [PRO]
• Add any site to your allowed sites to disable ad blocker rules while you browse [PRO]
• Add allowed sites directly from within Safari via the Share menu [PRO]

Private, ethical and supported:
• Magic Lasso Adblock doesn't see or have access to any of your web pages or browsing history
• Unlike other ad blockers, we are not paid by advertisers and do not let any paid ads bypass our ad block rules

"This is the best ad blocker I have found. It's optimized for Safari, works very smoothly, and integrates with my favorite web browser very nicely." – Alejoa A, Canada

Magic Lasso Adblock is completely free for full ad block functionality. An optional Pro subscription includes additional features such as background ad block rule updates, Battery Boost and Allowed sites functionality.

Pro subscriptions are charged annually and are automatically renewed, with account charged at the original subscription price, unless auto-renew is turned off at least 24-hours before the end of the current period. Disable auto-renewal and manage Pro subscriptions in Account Settings in iTunes. Your iTunes Account is charged on purchase confirmation.

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Terms of use and EULA:

What’s New

Version 3.0

Version 3.0 of Magic Lasso Adblock delivers best in class YouTube ad blocking along with removing annoying and unnecessary cookie prompts and privacy notices in Safari.

Magic Lasso Adblock now blocks all ads on the world’s most popular video sharing site. Simply enable the new Magic Lasso Pro extension and turn on the ‘Block YouTube ads’ setting to block over 10 types of YouTube ads.

Also, with ‘Block annoyances’ enabled, all cookie prompts and privacy notices no longer appear in Safari. Making your web browsing experience cleaner and faster.

After updating, open the app to ensure you are using the most recent ad block rules.

Ratings and Reviews

4.2 out of 5
2K Ratings

2K Ratings

NemanjaNS ,

Good blocker but annoying

The blocker works great, but it needs a constant opening of a "buy subscription" page when there is an update. This is happening constantly (almost every day) and it is frustrating. I understand that it is hard to sell a product, but there are other ways to do that.
[EDIT]: I don't see updates so often as before. Also, I have received a personal message from the developer related to my comment, saying they will change things I wasn't happy about. I appreciate that very much. With this huge improvement, from now on, I will recommend this product to everyone!

Developer Response ,

Thank you for using Magic Lasso and for your feedback. You should only receive a notification to update at most once weekly. We have also heard your feedback on the subscription prompt and so have redesigned this panel as part of our upcoming v2.0 release to make it less intrusive.

Nato ,

Does exactly what it advertises.

Ad Block by Magic Lasso is completely free, doesn't nag you or barge in on you to upgrade to an annual subscription, and blocks ads without breaking a sweat. Pages load faster with far less hassle. I have zero regrets about downloading and installing this app on all my devices.

Developer Response ,

Thank you so much for your great feedback and support. We're continuing to make the app even better and have some great new features planned in the future.

SocialWrecker ,

Paid for Pro, still got ads

After paying for the pro-version, I was surprised I was still getting You Tube ads. So, I had to double up with another ad blocker to fix that. Everything was perfect after that.

The last update informed users that it would be allowing "good ads" to be seen. Now I am seeing ads where I previously didn't see them, such as Reddit.

I ask, what is the point of paying for a premium version of an ad blocker when the developer allows "good ads" to be seen? Save your money, skip the pro version.

Developer Response ,

Thank you for supporting ongoing development via your Pro subscription.
Our new v3.0 release now delivers best in class YouTube ad blocking. Simply enable the new Magic Lasso Pro extension and turn on the ‘Block YouTube ads’ setting to block over 10 types of YouTube ads.
The prior update didn't allow any new ads to be displayed except when the "Community Whitelist" feature is enabled. You can easily disable this feature in the "Whitelists" tab and see if this resolves the issue. We will also look at specifically why Reddit ads aren't being blocked and will resolve it in a free ad blocking rule update. If you have any other feedback please feel free to email and we'll do as much as possible to help.

App Privacy

The developer, Matthew Bickham, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Collected

The developer does not collect any data from this app.

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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