The Nielsen Mobile App is your opportunity to be a part of the research we do here at Nielsen. Your participation helps us understand how consumers use the internet and their mobile devices by studying the types of websites and apps people like you use. By installing our app on your smartphone or tablet, you’re contributing to the measurement of the digital landscape and are eligible to earn rewards.

Before downloading our Nielsen Mobile App, you must first sign up using our registration form (if you were directly invited to participate, use the provided information to register your account). Once your registration is submitted, you can download this app to your smartphone or tablet.

If you haven’t completed our registration form, this app will not function and you won’t receive rewards. In addition, if you weren’t directly invited to participate or did not already register, you can sign up online for the Nielsen Computer and Mobile Panel.

With your help, Nielsen and our clients will better understand mobile device trends such as app usage, website visits and how much time is spent viewing content. Your mobile activity will be anonymized and aggregated along with thousands of other participating panelists before any reports are shared.

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What’s New

Version 3.1.0

• New look and improved features
• Improved stability

Ratings and Reviews

2.9 out of 5
11 Ratings

11 Ratings

Vad335 ,

Blocks internet access for other apps

I did not experience the slowdown of browsing, widely reported by many other users. However, when connected to Nielsen, some connections simply don’t work at all. Most notably, Apple App Store, when it can’t search for apps and can’t update the apps. Another app is LG SmartSync - it can’t connect to their servers.
There is a remedy however. Your home router most like had not one but two connections, one for 5 GHz, another for 2. Configure Nielsen app for one of them; whenever Nielsen is blocking your connection, switch your phone to use another one. Don’t forget to switch back.
I tried to report this problem to Nielsen tech support, but did not receive any response at all. By all signs it’s outsourced, so not a big surprise. I also reported this to Apple.

Developer Response ,

Please allow us the opportunity to resolve your concern by contacting our helpdesk at

Kris4christ2 ,

Lame Carrier Support

The Mobile Rewards (for Apple phones at least) seems to only support AT&T, T-Mobile, Verizon, and Sprint! Really stupid. I have a brand new iphone SE, the 2nd gen/2020 (and i still have a 5C, 5S’s, and 1st gen SE’s), but i use Straight Talk/TFW. I previously had Sprint, so now it makes sense why the Mobile Rewards stopped working for me a few years ago. 😒🙄 The ‘major’ carriers are too expensive, and don’t work any better than the cheaper stuff (i live in a rural area). I’m part of a few other research panels, and none of those care about Who provides your phone service, only about your Device/Data Usage!!
I have a ~10 year old laptop for the Nielsen ‘Computer’ rewards and that’s fine.. Just doesnt make sense to me. —— Oh, and i Joined this crap in 2016. All you get for a ‘connected computer’ is Sweepstakes entries. I still have old emails where i contacted “Customer Support” and it Sucked back then too! (My issue was NEVER Resolved. My rewards most likely stopped working when i switched carriers, and that was never asked..) Seems the ‘Support’ hasnt improved much after reading the recent reviews.

Developer Response ,

Please allow us the opportunity to resolve your concern by contacting our helpdesk at

LeahLee881906 ,


I was not able to use my phone and the app wont stay open on my other device and it keep saying my account is inactive. After they sent me points.

Do not bother you let them collect your info for free. Support won’t even answer been a few weeks and I can’t even sign into my account keep saying account not active thats not true really. Im very upset.

Developer Response ,

Please allow us the opportunity to resolve your concern by contacting our helpdesk at

App Privacy

The developer, The Nielsen Company, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Location
  • User Content
  • Browsing History
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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