Any program can tell you to eat less and move more.
Noom is different.
Noom’s proven psychology-based approach identifies your deep-rooted thoughts and triggers, and builds a custom game plan to help you form healthy habits, faster.
Featured in the New York Times, Women’s Health, Shape, Forbes, ABC and more, we've already helped over 45 million people worldwide build health habits and achieve their health goals.
People who use Noom lose an average of 18 pounds in just 16 weeks!
78% keep the weight off for over a year.
Learn how to navigate your environment, challenge your thoughts, master your triggers, and overcome any barrier that might come your way.
Whether it's emotional eating, cravings at mid-day, difficulty with social eating, or a sweet tooth, Noom's scientifically backed-solution will help you create a plan to overcome any obstacle and practice healthier habits until you've mastered them!
What you get:
- Scientifically-proven psychology approach to “trick” your body into building healthy habits, faster
- Flexible coaching designed to help you set and achieve your short- and long-term goals, and provide you with as much daily support and accountability you need -- you decide!
- Personalized feedback from your coach based on your in-app activity and progress
- Tools to track your weight, food, exercise, blood pressure, and blood sugar all in one place
- Interactive content with over 250+ new articles, including choose-your-own adventure style guides to apply our #PsychTricks into your daily life, seamlessly
- Smarter technology to identify your challenges in real time and keep you on track
- Custom meal + workout Plans available to take your progress to the next level
- Our most comprehensive food database, with over half a million new and updated food logging options and barcodes to make your experience even better
- An award-winning, battery-friendly pedometer to count your steps
Our team of doctors, psychologists, nutritionists, and personal trainers have created a new course that takes the most effective behavior change research and techniques and delivers them to you in daily bite-size articles and interactive challenges to teach you the skills you need to improve your health.
Sign up today to turn your healthy thoughts into healthy actions with Noom!
If you subscribe to Noom through the web, you can get information about your subscription or cancel by sending a message to Concierge Eva or your Goal Specialist.
If you subscribe through iTunes, the credit card associated with your iTunes account will be charged at the end of the 7-day trial period, and your subscription will automatically renew every 30 days thereafter unless you cancel at least 24 hours before the end of the current payment period. If you do not cancel, your account will be charged for renewal within 24 hours prior to the end of the current period, at a rate of $44.99 per month for our Healthy Weight Program. If you purchase a subscription during the free trial period, any unused portion of the trial period will be forfeited.
To manage your Noom subscription from iTunes:
1) On your iOS device, go to your device Settings and the ‘iTunes & App Stores’.
2) Tap on your Apple ID.
3) Tap to ‘View Apple ID’. (You may need to sign in or use Touch ID.)
4) Tap on ‘Subscriptions’.
5) Choose ‘Noom Coach: Healthy Weight Loss’.
6) Tap ‘Cancel Subscription’.
For more information, please see our Terms and Conditions of Use: https://www.noom.com/terms-and-conditions-of-use/
More bug fixes and usability enhancements to keep you Nooming.
Ratings and Reviews
Not your typical diet
I will try to update my review as I see weight loss, but I am on week 5. And this isn’t about weight loss (any longer) for me. Don’t get me wrong, I have quite a bit of weight to lose, but this app is helping me change small habits one day at a time and it’s doing more for my brain than my body right now. My body is benefiting though...I am moving more and making better food choices. I have not lost much weight yet, but my mind is definitely changing and I truly believe that weight loss and a healthy body is in my near future. If you want to try something out to make you feel better about your relationship with food and make small changes for permanent change....this is the app.
It’s a lot of small daily tasks and readings, but doesn’t take too much time per day and I personally like to read more about why we do things so that I understand why I want to do them. The goal is achievable lifetime habits and I feel like I am erasing 30+ years of bad habits a little each day. Love the community aspect too...I feel like we motivate each other to keep logging in each day! Coaches check in once a week to create goals and community coaches are usually poking into the group every couple days. I think it’s less about depending on a coach and more about believing in yourself, but the coaches are there as a bonus!
A few months and I’m (somehow?) both physically and emotionally healthier.
I’ve been dieting on and off since my teen years and I just didn’t want to live that life anymore. Noom offered a balanced perspective full of sound advice and well-researched science. I lost a bit of weight and more importantly I feel like I’m in control (and happy with) my own day-to-day. I’m healthier and feel totally free of the yo-yo diet loop. Lots of great support in my chat group and a fantastic curriculum meant new perspectives and sustainable healthy habits. It was 100% worth it for me.
Oh small note to the developers - I agree with others, the app could use a little work. It took up a ton of space on my phone (over a half gig!) and the messaging portion could be easier to use (better thread management, the ability to edit messages, etc...) but overall really nice product! Very well-designed UI/UX-wise and easy to use :)
Also for others researching, a couple of notes: it’s definitely not a “fast results” kind of program; or at least it wasn’t for me. It’s more about changing your whole lifestyle, which takes time. Also the coach was not super helpful for me - they don’t respond in a very personalized way (was wondering if it was a bot for a little while) and only check in semi-regularly, so if that’s a big priority for you, I would look elsewhere. It’s more of a reminder, “keep you on track” tool than actual personalized guidance, which was a little disappointing.
Developer Response ,
Thanks for letting us be a part of your weight loss journey! We have escalated your requests to our product team for review. Enjoy the rest of the program!
Worth it- for me. 👍🏻
I was skeptical when I first started the trial. I have been through Weight Watchers, at least five times in my adult lifespan. It’s a good program, it teaches you how to eat. But at this stage of my life it did not fit into my busy schedule. I did not have time to work around the limited meetings in my area to weigh in. Roughly a month into this program, I have lost almost 10 pounds without much inconvenience, LOL-if that’s a good description. The things I mark it down for are a limited data base when you go to scan in a food to add it to your daily intake. That will improve with time. (I’m certainly helping, you can choose to input your food info as you go). I’d have to say that these people are on your case 24/7 to help keep you on track. You also have access to multiple other people who are doing this at the same time you are. I think the message board could be organized in a better fashion, to be more user-friendly and to allow you to have access to multiple threads at one time without being confused. All in all, I’m going to stick with this because it fits into my life at this time. It addresses psychological issues as to why people choose to eat what they eat, and why they overeat the wrong things. You are given the tools, should you choose to use them, to deal with these situations that affect those of us who have always had a complicated relationship with food.
- Noom, Inc.
- 160.1 MB
- Health & Fitness
Requires iOS 10.3 or later. Compatible with iPhone, iPad, and iPod touch.
English, German, Japanese, Korean, Spanish
- Age Rating
- Rated 12+ for the following:
- Infrequent/Mild Medical/Treatment Information
- © 2017 Noom, Inc.
- In-App Purchases
- Noom Program $44.99
- Noom Program $44.99
- Noom Pro $9.99
With Family Sharing set up, up to six family members can use this app.