NOOWORKS 4+

A clean-well designed app for an eye-popping clothing line. I’m able to seamlessly search through the different styles and scroll through the images of the products. Maybe the app will allow for special, last-minute deals to those loyal customers who have the app? Nooworks is such a great brand that collaborates with artist for their patterns and pays them fairly compared to many brands who steal or copy artist designs. The care that goes into their products, website design and now app along with the fact that they pay their artist fairly makes the products worth the cost.

I love Nooworks as a brand but there are a few things the app is lacking. Nothing has a size chart. The only thing close to a size chart is a “fit guide” where they put pictures of some models in a few garments and list their measurements. Not only does this only show a couple pieces on different bodies - you have to compare your body to different models (hi poor body image/dysphoria) and hope that a skirt that none of them are showing will fit how you need it to. Also frustrating that once you think you may know what size to get that you can’t filter what’s available by size. You have to click every single item to find that it’s sold out in the size you’re hoping will fit you. Otherwise a great brand and a great app!

So, brands’ individual apps can be really hit or miss. Some aren’t intuitive, some look bad, some just straight up do not do what you want them to. None of this applies to the Nooworks app. The interface is as fun & colorful as the brand itself, and navigating it is a breeze. Everything’s exactly where it should be and shopping’s super easy. It also just straight up runs super quickly and seamlessly. I’ve been clicking around on it for a bit and haven’t gotten a single error message or waited more than a few seconds for a page to load. Great stuff!