We're here to help you keep in touch with, and stay close to friends and family.

Here’s how:

Enter Details
Import from your contacts, or enter details manually for your favorite people and their loved ones. Add as little or as much information as you like—you’re in control.

Stay Up to Date
We’ll send you regular reminders to help you keep in touch with your nearest and dearest. We’ll let you know in advance of birthdays, holidays, and anniversaries to give you time to get in touch.

Recommended Gifts
We've curated hundreds of excellent birthday and anniversary gifts for different age groups, to help you choose the best present for almost any occasion.

Reach Out
Using our reminder lead time, you can send gifts, cards, and messages—whether it’s for big events, to say thank you, or just because!

At Parade, we believe that technology should make it easier to build and maintain relationships with the people you care about most. It can be hard—over time, life stages, and big moves—to keep up with the people in your life, and their major life events.

We’re here to change that and help you be the best friend you can be.

What’s New

Version 5.0.5

Happy Veterans Day!

Some updates to our gifts portal, the ability to add photos on contacts, and bug and UI fixes in celebration.

Ratings and Reviews

5.0 out of 5
6 Ratings

6 Ratings

Jonathan Stonefield ,

This app is a lifesaver!

This app saved me this morning, nearly forgot my brother's birthday! Super simple concept, but being able to set birthday and anniversary reminders, or any other kind of reminder that you might need, for free, with an SMS option is kind of rare. Excited to see what helpful features are released next!

Marie Sophie G. ,

I just love this app!

Really great for remembering birthday and anniversary days for friends and family in different countries.

alixfg ,

Love it!

A great app for birthday and anniversary reminders!


Patricia Estridge
48.2 MB

Requires iOS 11.0 or later. Compatible with iPhone, iPad, and iPod touch.



Age Rating


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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