ThinkUp-Daily Affirmations app 4+

Motivation & Positive Thoughts

Precise Wellness LLC

Designed for iPhone

    • 4.7 • 6.8K Ratings
    • Free
    • Offers In-App Purchases


What stops you from achieving goals or becoming who you want to be?
Build your self-improvement program to develop the motivation and the positive mindset you need to succeed, using positive affirmations in the most effective way.

Our mindset and thoughts have an enormous impact on self-esteem, health, prosperity, and happiness. Positive affirmations and self-talk are a simple and proven technique recommended by therapists, life coaches, and personal development gurus to make our mind work for us.

Select affirmations from an expert-approved list or use them as inspiration and create your own.

Record in the voice your brain truly trusts and understands, your own.
Add an image that inspires you.

Inspiring music makes your affirmations meditation enjoyable and relaxing.

Develop new, positive thoughts and reduce negative self-talk.

Manifest your dreams into reality.

Motivation, Self-Esteem, Overcome Depression, Self-Talk to deal with Anxiety, New Career, Relationships, Stress Relief, Achieve Goals, Pray with Joel Osteen, Miracle Morning with Hal Elrod, Mental Toughness, Fitness Motivation, and affirmations by top personal development experts and coaches.

Connect ThinkUp to the Apple Health app and track the duration of your daily practice through the Mindful Minutes metric. You can also track the number of positive thoughts/affirmations you've listened to during your daily practices. Tracking this metric is important, as it trains your brain to focus on positive thoughts throughout the day when you don't practice actively.

Our mind is the key to a good, happy, and prosperous life.
A wellness app that speaks to you... Literally.

- Select at least 15 affirmations
- While recording your affirmations, mean it!
- Play your affirmations in a loop for 5 minutes, at least once a day before going to sleep. Morning practice is recommended as well for daily motivation
- Listen to the same set of affirmations for at least 21 days. Repetition makes all the difference!
- Use headphones

The free version allows you to build a short version of the program; record up to three affirmations and use one default background music. You may change the affirmations any time and record again

When you purchase one of the two available premium membership plans, you get unlimited access to all the premium features for a period stated in the plan details. The features are: add and record an unlimited number of affirmations, the per affirmation recording is longer, change background music, set an auto-stop timer, control volume.

1. MONTHLY: $7.99 billed every month
2. ANNUAL: 60% OFF $39.99 billed annually ($3.33/month)
3. FOR-LIFE: $99.99 billed once

These prices are for US customers. Pricing in other countries may vary.

Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current period. iTunes Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's iTunes Account Settings after purchase. Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription to ThinkUp.

In-app purchase is NOT shareable with Family Sharing



IG: @thinkupapp
Think UP!

What’s New

Version 1.18.2

What's New:
- Enhanced internal infrastructure for improved app performance and smoother user experience.
- Resolved bug in Share Affirmation Card to Instagram.
Note: Only the image and text will be shared, excluding the recording. Users will have the option to cancel before the final posting.
- Expanded selection of background images available on the Play screen.
***We value your input! Help us prioritize our next feature by sharing your suggestions at

Ratings and Reviews

4.7 out of 5
6.8K Ratings

6.8K Ratings

grad student entrepreneur ,


I began soul searching and read several self help books that helped me identify my weaknesses and problem areas. Since I'm entering a challenging period of my life, I'm demanding more from myself than I ever had before. I selected a few of the avail aspirations, but mostly made my own.

The first time I fell asleep to my customized aspiration soundtrack, I was really impressed. I woke up feeling positive and happy. Now I use this app daily when I have to do a lot of reading and writing. I should probably mention I have ADHD, so this app really helps give me the white noise and drowned out environmental distraction. When I'm working (reading and writing papers), I play this app at the same time as another one called Forest. If you have similar work demands and/or ADHD interference, I highly recommend pairing these two together. The other app tracks work time and converts it into social impact (it will plant real trees with your accumulated points). Anyway, I've recommended ThinkUp to 3 of my closest friends and I use it every day. Everyone has inner obstacles to overcome and everyone wants to achieve their own definitions of success. Find what works and stick to it. Make it happen!

Whatever Rebecca ,

Be patient with this

A lot of my affirmations didn’t start manifesting for several months, most of them not for 8+ months. So I could have easily given up on this app, but somehow I knew things were changing on a subliminal level and that my outer world would eventually catch up. And it did in “miraculous” ways. Example, one of my affirmations was about how clean and tidy I am (cue laughter from anyone who knows me and my huge struggle with clutter and disorganization). After several months of daily affirmations I felt like I was just “magically” having an easier time keeping my home and office tidy, something that has been a lifelong struggle for me. Now you could say that this wasn’t magic, it was my increased awareness that brought about me coming up with new sustainable systems that actually worked for me. But the magical part was how natural and relatively easy these changes felt, though they had previously been a constant source of doubt and struggle. Too many other examples to cite here. It also helped with my relationship with self and others.


LOVE this app & the security

I cannot think of an app that I love more than this one. First, the ability to customize affirmations, mantras, spiritual practice reminders, etc. is a game changer. I’m working on breaking the habit using my phone to escape and now when I have the urge to distract myself, I go to this app and listen to my affirmation about staying in the present moment. That alone is gold. On top of how much I love it for myself, my little kiddo loves creating her own affirmations. She doesn’t yet use devices, but I am happy to have her use my phone in this way. She absolutely lights up hearing her own voice remind her of thinks like “I am safe” and “I think I can.” It’s way more effective than me alone saying it to her. And particularly as a parent, I’m super concerned about security and voice recordings. I reached out to the company to ask about their security practices, and they got back to me in less than 24 hours letting me know the recordings are only stored locally on your device. Awesome stuff all around - highly recommend this app!!


Access Premium Settings, Music, Affirmations
Free Trial

App Privacy

The developer, Precise Wellness LLC, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Health & Fitness
  • Purchases
  • Contact Info
  • User Content
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More

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