Utiful is a new, easier way to organize your photos. It’s the only app that lets you sort out your practical pictures and enjoy your real photos better. You get a separate place for your practical pictures and the ability to move (not just copy!) photos from the camera roll into it. Utiful enables you to move all your practical stuff like work pictures, personal projects, and private images into a folder structure of your own so they are easily located when you need them, and they don’t stand in the way when you want to view and enjoy your memories.

Utiful gives you a separate photo storage for practical pictures, which is a must-have add-on to iOS and its Photos app. Think of it: The iPhone enabled us to keep not only photographs like holiday snaps but also lots of purely practical pictures like bills, recipes, books to buy, screenshots etc. However, all these images get saved in one and the same place and your camera roll becomes a cluttered mess that gives you an uneasy feeling every time you open it. Not anymore! Utiful provides you with a fast and easy filing system for your practical pictures, completely separated from your standard photo library, which beautifully solves the problem! With Utiful, your practical pictures are organized and easy to locate, and your standard photo library is again the home of your real photographs.

And here’s how it works, easy as a charm! Utiful enables you to easily create a folder and move to it photos and videos from the camera roll so you can then delete them from the camera roll but keep them in the new folder. And, Utiful allows you to do so straight from the Photos app! A must-have! Move your work, project, and private pictures to Utiful to clean up the camera roll and get your memories clutter-free. Sort your practical pictures into Utiful folders to find things quickly when you need them and put an end to the endless scrolling through a messy camera roll. Last but not least, your folder structure is not “stuck” on your device: You can easily export all your Utiful folders and sub-folders to your computer and seamlessly synchronize them between your iPhone and iPad!

+ Move photos from the camera roll to Utiful folders
+ File to Utiful folders straight from the Photos app
+ Organize photos into Utiful folders and subfolders
+ Easily export your Utiful folders to your computer
+ Export your Utiful folders to your Dropbox
+ Protect your Utiful folders with a passcode lock
+ Sync your Utiful folders to all your iOS devices

+ Scrapbooker: Unlimited nesting of subfolders
+ Craftsperson/Artisan: Folder sticker labels
+ Facebook group admin: Upload to group albums
+ Blogger: Super-easy folder transfer to computer
+ Designer: Support for Adobe Photoshop PSD
+ GIF collector: Support for animated GIF images
+ Photographer: Support for RAW image formats

+ Share to Facebook, Instagram & any other app
+ Access Utiful from Messages, Mail, WhatsApp
+ Export folders via AirDrop to other Apple devices
+ VoiceOver support for blind and low vision users
+ Drag and Drop support for iPad (iOS 11 & higher)
+ Integrated in your iCloud and iTunes backups
+ Online-backup option with the Utiful Cloud Library
+ Transfer photos and videos to SanDisk drives
+ Dark mode support

+ Tutorial Videos
+ User's Manual
+ Feedback & Support Centre
+ Access to the Utiful Users Group

What’s New

Version 5.7.0

+++ When you export photos or whole photo folders (e.g to your computer), the filename of the photos now contains the date and time when the photo was taken. Additionally, you can choose in the Settings whether exported photos should always be sorted by date and time taken or keep the same order as in the respective Utiful folder.

+++ Sharing photos from Utiful to Flickr now works seamlessly

Ratings and Reviews

4.1 out of 5
102 Ratings

102 Ratings

Slider13579 ,

Good but not great

First off, the app appears to work as advertised. I have been able to remove my photos from the camera roll, creat folders, move photos to said folders, and organize the thousand or so photos I have kept on my phone. ( I only keep photos I tend to share or show people)
I can now easily locate a specific photo I want to share and I don’t have to wonder if I didn’t add something to a folder and it’s hiding in my camera roll.

Although this app does what I wanted to, it’s simple and not pretty. I think for $10 the dev needs to add more features, ability to change folder images, add passwords to individual folders not just the whole app, make basic or even advanced editing at least be able to turn photos to orient properly. A better folder management system that lets you move files into groups would be nice too. Unless I missed it, I had to creat new groups, new folders, move pictures, delete old folder. Long way around it seemed

Overall happy with the app 4 star due to the lack of advanced features I believe a $10 app should have.

Developer Response ,

Dear Slider13579, thank you so much for this valuable feedback, for the app review and the rating! To your feature suggestions: 1) Change folder images: We assume that you have already found out you can set folder labels (press and hold on a folder > Set emoji label). On our backlog we have already one more feature request, to allow the user to choose a photo as folder cover image. 2) Passcode on folder-level: Already on our backlog. 3) Editing functionality: Already on our backlog. 4) Moving folders to a folder group: This is already possible: On the Folders screen, tap "Organize". Now press and hold on a folder until it gets a bit larger, then drag it onto a group until it gets a bit larger too and drop it into the group. You can also reach us anytime through Settings > Feedback. Looking forward to delivering you a better and better product, The Utiful Support Team

rh6194 ,

What a great idea!!!

Ever use your phones camera to capture images of things that weren’t really “PHOTOS”? Classroom or meeting whiteboards? Info from posters or other ads? A quick shot of a business card? Or maybe it’s the name and number of a potential new “date” jotted down on a cocktail napkin? (Yeah...I’ve been there too - don’t judge!) You name it. Our phone cameras are great tools for capturing information quickly and accurately. But who wants all that STUFF in your camera roll with all of your pictures? Maybe it’s the photographer in me, but that really drove me crazy. Not anymore though. Utiful is a really cool app that lets me store and organize these images in a folder structure that I create so they are easily located when I need to refer to them....but they are OUT OF MY CAMERA ROLL when I want to view my photo library!!! Two problems are immediately solved - the images are organized and easy to locate AND, my camera roll is once again a place for my photographs - not all the other STUFF I may shoot. It works great on iPad and iPhone. Seamlessly backs up and syncs in the cloud! I’m not one to write a lot of reviews, but I stumbled over this almost by accident one day while searching for something else in the App Store. I’d never heard of it - and likely you haven’t either. But it works extremely well and I could not be happier that I found it! I simply can not recommend this fantastic little app strongly enough! A true “diamond in the rough”!

Developer Response ,

Dear rh6194, thank you SO MUCH for this AWESOME feedback! You got standing ovations from our team!! It is feedback like yours that motivates us the most to keep up the good work and try harder! If you happen to have any improvement suggestions, please don't hesitate to share them with us anytime through Settings > Feedback -- we're here for you and our backlog is driven by user feedback! Kind regards, The Utiful Support Team

Simpli5ed ,


For years I tried to use get used to iphone’s apple’s forced method of media management. Their Camera roll = a pile of media that you have to sift through any time you want to find something.

I thought, creating albums would be a great way to organize my media and find it QUICKLY, but the Iphone and Apple hasn’t figured out how to make this efficient.

For example. You create an album, assign a photo from your camera roll, but it STAYS in the camera. Although this sounds simple, it is NOT user friendly for a very simple reason. There is no indication the the photo in the camera roll has been added to an album. As a result, you are forced to go back and forth to double check that you “assigned” media to albums. It’s like being in media hell to be frank.

THIS app removes media from your camera roll - done and done. No second guessing, no scrolling to find that one pic you want to share with the group, only honest simple albums with the media you assign to them.

Thanks Utiful for finally making media management easy and effortless.

Apple, take note of the way they do it.

Developer Response ,

Dear Simpli5ed, thank you very much for your great feedback and for the 5-stars rating! Feedback like yours motivates us a lot to keep up the good work! If you have an improvement suggestion or a question of any type, please don't hesitate to get in touch with us through Settings > Feedback -- we're here for you! Kind regards, The Utiful Support Team


Pavel Atanassov
58.8 MB

Requires iOS 9.0 or later. Compatible with iPhone, iPad, and iPod touch.


English, French, German, Italian, Japanese, Russian, Simplified Chinese, Spanish

Age Rating
Rated 4+
© 2015-2019 Pavel Atanassov e.U.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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