Discover the stories behind hundreds of your favourite alcohol brands with swigr - the world’s leading AR platform for alcohol.

Key Features

• Simple Label Scanning
• Stunning augmented reality display
• Authentic content from the brand
• Video, images, posts
• Connect to social media
• Interact in virtual space

Built-in Functionality

And, depending on the brand, you might also find some great value options & offers that you can act on right away:

• exclusive promotions
• special offers
• buy alcohol, from the label!

There’s a huge range of alcohol to explore with swigr’s augmented reality label app, and every brand has a different story to tell.

Scan labels. Discover new experiences.

A Simpler Smartphone App

Our label-scanning App makes it easy for you to discover the stories behind your favourite alcoholic beverages.

There’s no hunting for fiddly QR codes or serial numbers, just point your phone at the label and GO! Augmented reality straight from the label.

A Backstory to Discover

swigr is all about the experience – take a unique look, a glimpse of the place, processes, and real people behind the brand. A raw look, without the production team. Authentic and real.

A social experience to love. And like. And share.

Connect into social media channels, or just enjoy the augmented reality experience. It has the familiar feel of a social channel - bite sized chunks of content, video, images, and text. You can tap the virtual Like button, and easily share the experience on your own social media channels.

Exploring, Discovering, Sharing

Here’s some of the brands that have used, or are currently using swigr Augmented Reality App.

• Maui Brewing Co.
• The Alementary Brewing Company
• Wind River Brewing Company
• Sunshine Brewing
• Impi Brewers
• FKN Beer

For an optimal experience, we recommend using phones with 2GB or more of RAM. If your device is experiencing issues such as frequent crashing or lagging while using, we recommend the following troubleshooting steps:

• Close other open applications
• Make sure you’re running the latest operating system available for your device

• This app is free-to-use. It is optimized for smartphones, not tablets.
• It is recommended to play while connected to a network in order to provide fast loading times.
• Compatibility information may be changed at any time.
• Information current as of September 2021.
• Compatibility is not guaranteed for all devices.
• Continued use of camera running in the background can dramatically reduce battery life.

What’s New

Version 1.4.0

Bug fixes, added new AR layout support.

App Privacy

The developer, IMMERTIA PTY LTD, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • User Content
  • Identifiers
  • Usage Data

Privacy practices may vary based on, for example, the features you use or your age. Learn More


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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