Your all-in-one toolkit to stand out on social. Whether you’re a brand, creator, or just here to have fun, Unfold gives you the tools you need to create elevated content, grow your audience, and monetize your social presence. Whatever you do, whatever you’re into—use Unfold to share your story.
MAKE TREND-SETTING CONTENT
Express your creativity with award-winning photo & video templates, and design tools in the Unfold Studio.
- Scroll-stopping filters and effects for photo & video content
- Hundreds of templates for Instagram Stories, Instagram Posts, Instagram Reels, TikTok, Snapchat, Pinterest and Facebook
- Exclusive fonts and styles
- Royalty-free music and audio
- Professional-grade but easy-to-use editing tools
- AI content editing tools (e.g. background remover)
- Animated doodle brush
- Custom brand assets (Unfold Pro only)
MONETIZE YOUR CREATIVITY THROUGH YOUR LINK IN BIO
A Bio Site is a one-page, mobile-first website for your link in bio. Make yours in minutes and create more opportunities to grow your income.
- Claim your free Bio Site URL
- Sell digital products like guides, tutorials and gated content
- Crowdfund your next project
- Collect tips through your link in bio
- Connect to PayPal or Stripe for secure payments
- Feature products from your online store
- Capture your audience’s emails and phone numbers
- Showcase your portfolio and services
- Link to your other social channels
- Add your music or podcast from Spotify, Apple Music and more
- Stand out with on-brand templates and fonts
CHOOSE YOUR UNFOLD PLAN
Download the free version with fun features for everyday storytellers, or subscribe for advanced creative tools.
Unfold's Free Version: Easy-to-use tools to share your story with the world.
- Sample collection of templates (with watermark)
- Curation of royalty-free tracks
- Cool fonts and photo effects
- Photo & video editing tools
- Free Bio Site URL and builder
Unfold+: Unlock hundreds of templates and premium editing tools.
- 400+ social templates and layouts (no watermark)
- Premium filters and effects like Film, VHS and Glitch
- Exclusive fonts, styles and tools
- 100+ royalty-free tracks
- Premium video editing tools
Unfold Pro: Take your social media presence to the next level with pro-level features.
In addition to everything in Unfold+
- Access to Brand Kit to import your brand colors, fonts and logos
POPULAR IN UNFOLD
Creators are loving these features right now:
- Vintage film templates for Instagram Stories and Posts
- Cinematic fonts, titles and headings for TikTok and Insta Reels
- Seamless Instagram carousel templates
- Graphic video effects
- Yearly and monthly recap video templates
- Minimalist social media templates
- Fisheye effect
- Collage maker
- Retro photo and video effects like grain and VHS
- Inspiring quote templates
- Aesthetic link in bio website
- Animated social media templates
- Before and after social templates
AWARD-WINNING CREATIVE TOOLS
Apple’s Best of the Year
Google’s Best of the Year
Fast Company’s Innovation by Design
Apple’s App of the Day
UNFOLD YOUR CREATIVITY TODAY
Download the app to see why hundreds of thousands of creators all over the world use Unfold. Try the free version and upgrade to Unfold+ or Unfold Pro for advanced tools.
Privacy Policy —
https://squarespace.com/privacy
Terms of Service —
https://squarespace.com/terms-of-service
Unfold from Squarespace —
https://squarespace.com/marketing/unfold
Thanks for creating with Unfold! We'd love to hear from you. Message us on Instagram at @unfold.
With Unfold, your Instagram and Snapchat Stories will look like they took hours to craft—even if you pieced yours together in less than a minute. Unfold’s stylized templates (Selena Gomez and many tastemakers are fans) make it easy to transform your videos, photos, and text into a storyboard you can share with the world.
best content creating app
Mooooorgggggggg
So I’ve been using this app for well over a year now and have always been a big fan. I do digital marketing for a living, so I’m constantly creating original content. This app is perfect for what I need and I love what I’m able to create. I had been using the free version for what felt like forever, and just recently (literally a few weeks ago) decided to purchase the yearly subscription for Unfold Plus. I’m thrilled to say that it made me love the app more than I already did & I’m even happier with my content now that I have so many more options to chose from. I’d love to see them continue to come out with more templates, stickers, background textures, etc. I think that would just take this app completely over the top. I am constantly getting compliments on my content and questions in regards to which app I’m using to make my content. I’ve turned so many people who work in the same field as me into this app. Most of them have completely stopped using other content creating apps, and have been strictly using Unfold. If you are looking for an app to create original content, I highly recommend checking out Unfold. & if you need to create original content all the time for work, I couldn’t recommend more to invest in Unfold Plus. I’ve already gotten my moneys worth x10 since I made the purchase. Can’t wait to see what they continue to add to the app as time goes on! As long as I’m working in digital marketing or needing to create original content, I will be a customer of Unfold Plus!
I LOVE Unfold!! I really do!
selenaesco
Unfold is pretty easy to use. Never had an issue when exporting photos or anything really. I know now a days apps have this yearly subscription called Unfold+. They have that here but I don’t do that. You do have to make some purchases to get that unique template. I love that! It isn’t pricey either. Ranging from $1-$3, I wanna say. So instead of making a yearly subscription on all templates even when I don’t use them all is a waste for me. Instead of a yearly subscription I get to pick out which template suits me. Better for me!! Though, to make this app better! I would like Unfold to make video editing happen. Have the same idea options of having to purchase templates that would better suit every individual instead of having a yearly subscription. We would have different templates, transitions, reels and timing. It would be so useful to me! Instead of having to use three video editing apps have it in one app. It’s a new thing that I see happen on every social media. I see it on Instagram reels or tiktok videos. Also for influencers using it for endorsements. I know they recently made the animation template in Unfold. Beautiful!! But only for those who have Unfold+. But that’s my reasoning for 4 stars. I love this app but I know y’all can do better upgrades and soon we will see better upgrades. Thank you :)
Developer Response
Hello there, thank you for your review! We're happy to hear that you're loving Unfold. Our team would love to hear more about this request. They are available and ready to help capture your feedback through the Support tab in the Unfold app.
Nice but needs additional features
luxetnox13
Good app. Not totally intuitive but once you figure it out it’s solid. Crashes trying to export sometimes but it’s a minor inconvenience. However a few major additions are needed: 1. The ability to see and edit your entire story in grid format instead of only being able to see it page by page - if you’re creating a long story it’s really hard to remember what was 20 pages before! I want to be able to drag and drop just like reordering images in a desktop image viewer. Also if you could see your story in grid format, it would be much easier to tell if you have used the same layout too many times or accidentally used an image more than once. 2. The ability to duplicate the page - for example if you want to try the same layout which has multiple images but only swap out one image, it is annoying to re-create the entire page instead of just being able to duplicate, dame goes for a text page with which you want to try different wording. 3. Full screen (borderless) image layout
With the Unfold app, you can grow and succeed on social media with minimal time and effort. Whether you’re a photographer, creator, an entrepreneur, small business owner, or just here for fun, you can use Unfold to create engaging content and manage all your socials like a pro.
— Create unique content with hundreds of templates for stories, posts, and videos across Instagram, IG Reels, TikTok, Snapchat, Facebook, Pinterest, and more
— Need to post in realtime? Easily edit your images and videos to match your aesthetic with filters, effects, fonts, and music or upload your own brand assets
— Share your entire world in one link with a free, custom link in bio site
Get started in the app, and turn on push notifications to get updates on what’s new.
We love hearing your ideas and feedback. Go to Menu > Support > Contact Support in the app
Version 8.156.2
Subscriptions
Unfold Pro - Yearly
Full access to all social editing tools
Free Trial
The developer, Squarespace, Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Used to Track You
The following data may be used to track you across apps and websites owned by other companies:
Usage Data
Data Linked to You
The following data may be collected and linked to your identity:
Contact Info
User Content
Identifiers
Usage Data
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
User Content
Diagnostics
Privacy practices may vary, for example, based on the features you use or your age. Learn More
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
Seller
Squarespace, Inc.
Size
286.6 MB
Category
Photo & Video
Compatibility
Requires iOS 14.0 or later.
iPhone Requires iOS 14.0 or later.
iPod touch Requires iOS 14.0 or later.
Mac Requires macOS 11.0 or later and a Mac with Apple M1 chip or later.