This photo app is definitely worth the download. It's simple. There aren't too many controls, so it's a quick, seamless editing experience. However, there's nothing missing. You get vignette, blur, and various filters. You can adjust the brightness and contrast. Also, in the settings, you can set it to automatically crop the photos into a square, which is perfect for instagrammers. This is one of the only photo editing apps I've been using lately. It's just so quick for editing on the go. Also, it's easy to get a "signature" look, if that's what you're trying to do.

First the developer should really describe the upgraded features of the paid version of the app, to distinguish it from the LITE version. This version is very stable (saving up to 7mp images, see below), and offers the high resolution saves I complained about in the LITE version. I wouldn't have known that but for reading the reviews.I really like the various effects, and while the tilt/shift blur settings could be a bit more flexible, the presets produce beautiful results. Being able to adjust the size of the blur area (beyond the two presets) would be an improvement as would being able to change the orientation angle of the blur.The preset icons are criptic, and If using live thumbnails to show the effects of the settings is out of the question, using static thumbs instead of color icons would be an improvement.The app has multiple save resolution settings, including "full", and although it works well up to about 7mp, the app will crash while tryng to "develop" or process anythg over that (on an iPad2). I suspct this is a device dependent memory issue so on your device, your results may vary. But still, I applaud the developer for doing more than most app developers do in this regard. So many cool effect-generating apps are crippled by resolutions of 700x700. Not this one!I am glad I read the adds and invested my money in the paid version. I have not been disappointed. I just wish the app would automatically downsample a loaded image to 7mp instead of crashing. As it stands now, I have to remember to resize my images to 7mp before using this app, a real pain.

I think I have a few other shallow depth of field/tilt shift effect apps on my phone, but this is currently my favorite. There's not much customization options (changing the focal point size, color filters, etc) but it's easy to use and my photos come out quite nicely. I currently use this app for the blur effect, then finish it off with PictureShow for borders.

I've been taking a lot of photographs with the iphone4 and this app definitely helps them look a lot more artistic!Very easy to use...could use more features/ enhancement which I will be emailing the developer about. =)Keep up the great work!