HOW IT WORKS
Every month you’ll get a shopping list of items – a perfect mix of classic closet staples (that you likely already own) and the latest seasonal trends. Shop your closet first using the shopping list, then fill in any gaps remaining at your favorite retailer or use the shopping directory provided. With your checklist of clothing items completed, easily get dressed every day using the daily Outfit Formulas provided in your outfit calendar.
SHOPPING LIST
Your interactive monthly shopping list includes a description of the pictured item, a link to shop the exact pictured item, substitution notes if you’d prefer to use clothes you already have, and a shopping directory with 10+ current retailer options that are regularly updated to help fill in any gaps that may be missing in your wardrobe.
CURATE CLOSET STAPLES
Build a solid wardrobe foundation by intentionally reusing closet staple pieces, these are classic basic items that you can wear season after season, year after year. Every shopping list denotes which items are considered closet staples – these are items worth investing in higher quality if your budget allows. After a few seasons of Outfit Formulas® you’ll have most of your basics in place and just need to add in seasonal trends as you like.
SHOPPING DIRECTORY
Every item on your shopping list includes a shopping directory of retailer links for you to browse as you curate your wardrobe. Links to items at the retailers you already know and love like Target, Amazon, H&M, Old Navy, LOFT, J.Crew Factory, Nordstrom + more can be found and are updated regularly – all you need to do is tap that ‘add to cart’ button. Link options are included for petite fit, tall fit, and plus size as well – our program is for everybody and every BODY!
DAILY OUTFIT CALENDAR
Your outfit calendar includes an Outfit Formula to style for every single day of the year. Just tap on today’s date to view the formula and check out which clothing articles it features. Head to your closet to grab the items in the formula, which you’ll already have handy since they were the same pieces on your shopping list, and voila – getting dressed has never been so easy! Each formula also includes suggestions on how to dress the formula up or down to suit your daily events. Once you are dressed you can tap the ‘Wore It Today’ checkbox to log your outfit styling streak!
PERSONALIZE AS YOU LIKE
Not a fan of white jeans, sleeveless tops, shorts, or heels? No problem! Outfit Formulas® provides you with a formula to follow, rather than a specific article of clothing, which means you have the final say of the cut, style, and color for each and every item. You can follow our recommendations to a tee or get creative with your own unique style. The choice is yours!
The flexibility of a formula allows YOU to decide what matters most to you when getting dressed and empowers you to focus on YOUR priorities as you curate your wardrobe. This format allows members to adapt each formula for their own age, size, body shape, budget, climate, personal style, colors, preferred retailers, and lifestyle.
Subscriptions:
We offer the following subscription plans:
Monthly Subscription
Yearly
The subscription will auto-renew. You can always turn this off by going to "subscriptions" under the App Store.
Terms and Conditions:
https://outfitformulas.com/terms-and-conditions/
Privacy Policy:
https://outfitformulas.com/privacy-policy/
This app is ideal for those of us with a closet full of good intentions. You buy what you like, what fits, what looks good and what’s comfortable. Then you have no idea how to style any of it. You spend mornings staring at racks with that deer in headlights expression, am I right??!! Outfit Formulas helps you sort it all out, one day and one outfit at a time. The app is pretty simple, very flexible and allows you enough creative freedom while keeping you focused and eliminating dressing paralysis. By providing you each day with a structured formula, using wardrobe basics you probably already have, Outfit Formulas eliminates dress stress, and actually makes choosing what to wear fun! In the 8 months I’ve been using the app I have worn so many pieces I hadn’t worn in years. Also, I have identified what I will never wear again because I’ve established a personal style and that’s made parting with things quite easy. I think with most apps, and this one is no different, there’s always some room for improvement. Nonetheless, for me, this is a game changer. I now have a closet filled with outfits that bring me joy instead of stress. And I’ve enjoyed seeing a community of women who have completely changed their attitude about dressing. It’s actually fun! You should try it!
One less decision every day!
LydiaLouise299
You know how Steve Jobs used to wear the exact same outfit every day because he wanted to devote as much brain power as possible to his job or whatever? This app allows you to reserve that little amount of cognitive reserve so you can devote it to other priorities. I’m an attorney and mom of 3 little kids and I have MS. My brain is tired. I hated how frumpy I looked all the time just bc I didn’t have the energy to think about what I owned and how to put it together. I finally feel cute again! And with all of the clothes I already owned! Once in a while I’ll buy one of the suggested articles of clothing, but that’s the best part: I buy with purpose now because I know what the real gaps are in my wardrobe. I’m forgetful (if I can’t see it, it doesn’t exist) so being able to be reminded of what I own because I upload a pic of the clothes I wore for an outfit each day and the app is slowly storing a picture of the clothes in my closet is crazy helpful. I know it sounds cheesy, but this was advertised to me on Instagram, I’ve been using it for 6 weeks, and it’s taken away the most stressful part of my mornings and made it so I feel cute and put together every day! Added bonus: I got my “colors” done about 5 years ago and she keeps those in mind, too, which is perfect for how I already think of my clothes. Cannot recommend enough!
Developer Response
This absolutely made our day. Thank you so much for taking the time to share your experience so thoughtfully. We love hearing how Outfit Formulas is helping simplify mornings, reduce decision fatigue, and make getting dressed feel fun and manageable again - especially during such a busy season of life.The fact that you’re shopping your closet more intentionally, feeling confident in what you wear, and making the most of pieces you already own is exactly what we hope for our members. We’re also so glad features like outfit tracking, closet uploads, and color season personalization have been helpful for you.Thank you again for being here and for trusting us to be a small part of your daily routine. We’re cheering you on!
Love the concept but app is super buggy and not great
*X* Tina
I paid for a one month subscription accidentally, like many did here (thought I cancelled, guess it was more complicated than they let on) - beware before downloading because it’s not easy to understand how to cancel. Honestly, the idea is wonderful. I struggle with leveraging my closet properly and this has helped me put together a few outfits. But the app is too problematic to justify the monthly cost. Annoying issues like when i select certain items in “closet staples” the entire list suddenly disappears. Random freezing / blanking. I try to upload a photo of my outfit and the app stops working. When I’m chatting with the AI assistant, I can’t navigate away or I’ll lose the whole conversation and have to start over. Also, it seems to want to generate the same outfits that can be much too warm for my Southern California weather, even though I have allowed access to location and weather. I filled out a quiz at the start, thinking the app would tailor its recommendations to my answers, but that definitely didn’t happen. This app needs a lot more refinement before I can justify $20/month or $99/year. I’ll get what I can out of it for this first month but won’t continue after that. I would suggest new users give it a try for a week but be sure to cancel after the trial and take what learnings it gives you from that.
Developer Response
Thank you for taking the time to share your experience and feedback — we truly appreciate it. We’re really sorry to hear about the technical issues you encountered, as that definitely shouldn’t be happening.We’d love the opportunity to take a closer look and help troubleshoot what you experienced. If you’re open to it, please reach out to our support team at info@outfitformulas.com so we can investigate things like the closet staples disappearing, photo upload issues, and the app freezing.We’re always working to improve the app, and feedback like yours is incredibly helpful for our team. Thank you again for giving Outfit Formulas a try. 💛
Fantastic, engaging and so user friendly!
GratefulMe23
The Outfit Formulas App and whole styling experience has been outstanding. The daily visual outfit formulas with details to shop my closet or links to shop for all different budgets, sizes and colors, definitely changed my way of getting dressed and feeling great in my clothes! I could not assemble outfits nor did I have time to figure it out. Now I get a a month of outfits at a time, and reminders the day before (if opt for) comes with the prescription of outfit of the day and links to the app, so I can think ahead! I love the private Community feature, it allows me to share or just see the way others have styled their outfits for the day! I really like how it provides the weather for my location and lots of options to accommodate the temperatures! Using OF has given me confidence to dress in current fashion and feel great about how I look on any budget! And it has opened doors to see how others do too! Such an amazing community of women who face the same challenges and feel great as a result! So many functions with the app, like AI to allow me to see myself in an outfit before I try to assemble, and it can alter easy. And outfit selfies can be stored for later reference! Some many bells and whistles really make getting dressed so fun!
Bug Fixes and Performance Improvments
Version 3.3.4
The developer, GYPO LLC., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Used to Track You
The following data may be used to track you across apps and websites owned by other companies:
Usage Data
Data Linked to You
The following data may be collected and linked to your identity:
Contact Info
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
Usage Data
Diagnostics
Privacy practices may vary, for example, based on the features you use or your age. Learn More
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More