Purpose: Your AI Mentor

Clarity & Personal Growth

Only for iPhone

Free · In‑App Purchases

iPhone

Stuck in the same loops? Purpose learns how your mind works, then helps you break through. Real mentoring that gets better every day. Try 7 days free. Co-created with Mark Manson, New York Times bestselling author of The Subtle Art of Not Giving a F*ck Meet Purpose — Your Personal AI Mentor Purpose helps you get clear, get moving, and keep going. It turns scattered self-help into a steady mentoring rhythm you can actually stick with. Whether you're stuck, overwhelmed, or simply ready to grow, your AI Mentor is here to guide you forward. HOW IT WORKS • Chat anytime — ask questions, reflect on tough moments, or plan your next step. • Get personalized insights — Purpose learns your patterns and helps you see what you’re missing. • Build real momentum — consistent mentoring leads to clarity, alignment, and progress. WHO IT’S FOR • People who want clarity, perspective, and accountability without therapy. • High-agency self-improvers who want honest, compassionate feedback. • Anyone who feels “something’s off” and wants a mentor to help them work through it. WHAT MAKES IT DIFFERENT • Mentoring, not generic advice — Purpose is designed for long-term growth, not one-off answers. • Remembers your themes over time — unlike general AI chatbots such as ChatGPT, your Mentor keeps track of your patterns, goals, and blind spots so your guidance becomes more attuned with every conversation. • Gets smarter with every interaction — the more you use Purpose, the better it understands your psychology and the type of support that actually works for you. • Privacy built-in — you can request deletion of your data anytime. NOT THERAPY Purpose is mentoring, not a medical, clinical, or mental-health service. It does not provide diagnosis, treatment, or crisis support. If you’re in danger or experiencing a crisis, call your local emergency number immediately. SUBSCRIPTION & TERMS If you subscribed through the App Store, you can manage or cancel your subscription anytime in your Apple ID settings. For web subscriptions, email support@heypurpose.com and we’ll take care of you. Terms of Service: https://purpose.app/terms-of-use/

  • 4.4
    out of 5
    146 Ratings

New Year, New Purpose Quests & Personalized Notifications

The developer, Why Not Now, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .

  • Data Used to Track You

    The following data may be used to track you across apps and websites owned by other companies:

    • Location
    • Diagnostics
  • Data Linked to You

    The following data may be collected and linked to your identity:

    • Location
    • Contact Info
    • User Content
    • Identifiers
    • Usage Data
    • Diagnostics
  • Data Not Linked to You

    The following data may be collected but it is not linked to your identity:

    • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More

The developer has not yet indicated which accessibility features this app supports. Learn More

  • Seller
    • Why Not Now LLC
  • Size
    • 53.9 MB
  • Category
    • Health & Fitness
  • Compatibility
    Requires iOS 15.1 or later.
    • iPhone
      Requires iOS 15.1 or later.
    • iPod touch
      Requires iOS 15.1 or later.
  • Languages
    • English
  • Age Rating
    18+
    • 18+
    • Infrequent
      Profanity or Crude Humor

      Contains
      Health or Wellness Topics
  • In-App Purchases
    Yes
    • Annual Plan $149.99
    • Monthly Plan $19.99
    • Annual Plan $99.99
    • Weekly Plan $6.99
    • Monthly Plan $19.99
  • Copyright
    • © 2025 Why Not Now LLC