Simplicity: AI Style Assistant
Buy only what you love
Only for iPhone
Free
iPhone
Simplicity is the ultimate wishlist app and your new AI shopping assistant, designed to help you buy less, but buy better.
Say goodbye to chaotic open tabs, messy camera rolls, and impulse-buy regret. We make it effortless to build the perfect wishlist, send a quick poll to your friends, and make intentional choices with the help of your AI shopping assistant.
WHY YOU’LL LOVE SIMPLICITY
SAVE FROM LITERALLY ANYWHERE
Found something online? Just copy the link. Saw something cute in a store? Snap a photo to instantly add it to your wishlist. Whether it’s a random vintage boutique or a major retailer, Simplicity keeps all your potential purchases in one beautiful place.
PASS THE VIBE CHECK WITH A POLL
Still on the fence? Simplicity generates a magic poll link you can drop into any group chat, iMessage, WhatsApp, Snapchat, you name it. The best part? Your friends don’t even need the app to answer your poll! They just tap the poll link and help you decide. Sending a poll has never been easier.
YOUR LISTS, YOUR RULES
We don’t tell you how to organize. Create a custom wishlist for anything you want. Name your wishlist "Europe Trip," "Capsule Wardrobe," or "Random 3AM Finds." It’s your world, we just help you curate it.
KEY FEATURES
• AI Shopping Assistant — Your personal AI shopping assistant gives you buy/skip recommendations based on your style, occasion, fabric quality, and budget (Beta: 5 free reviews/week).
• Universal Wishlist — Add items instantly via link or photo to build your ultimate wishlist.
• Easy Poll Sharing — One poll link lets friends vote from any messaging app. Create a poll in seconds!
• Custom Collections — Build unlimited wishlist collections, titled exactly how you want.
Shopping is supposed to be joyful and intentional. Download Simplicity today to build your wishlist, ask your friends via poll, consult your AI shopping assistant, buy what you love, and skip the rest!
NEW: MEET YOUR AI SHOPPING ASSISTANT
Need someone to talk you out of a bad purchase? Our new AI shopping assistant steps in before you hit checkout. Simply add an item to the app, and your AI shopping assistant will review the item against your personal style, the occasion, fabric makeup (natural vs. synthetic), and your budget to give you a definitive "Buy" or "Skip."
(Psst: You get 5 free AI shopping assistant reviews per week while we’re in beta!)
The developer, Simplicity AI, Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Used to Track You
The following data may be used to track you across apps and websites owned by other companies:
- Usage Data
Data Linked to You
The following data may be collected and linked to your identity:
- Location
- Contact Info
- Identifiers
- Usage Data
- Diagnostics
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
- Seller
- Simplicity AI, Inc.
- Size
- 55.1 MB
- Category
- Shopping
- Compatibility
Requires iOS 17.6 or later.
- iPhone
Requires iOS 17.6 or later.
- iPhone
- Languages
- English
- Age Rating
13+
- 13+
- Copyright
- © 2025 Simplicity AI, Inc.