Primo - Gift & Event Planner

Gift Plans That Think Ahead

Only for iPhone

Free · In‑App Purchases · Designed for iPhone

iPhone

Never forget an occasion again. AI-powered gift ideas and step-by-step plans for every relationship — all on your device. Primo counts backward from every occasion to build a personalized action plan — calibrated to how much each relationship means to you. Add the people you care about, set their important dates, and Primo does the rest. Its reverse-timeline engine counts backward from each event to generate a detailed plan: when to start brainstorming, when to buy the gift, when to make the reservation, and when to send the message. KEY FEATURES • Reverse-Timeline Planning Every occasion gets a step-by-step action plan that counts backward from the date. Items are grouped by week with due dates, categories, and priorities so nothing falls through the cracks. • 4 Engagement Levels Not every relationship needs the same effort. Set each person as All Out, Thoughtful, Simple Gesture, or Acknowledge — Primo adjusts lead times and plan depth automatically. • AI-Powered Gift Suggestions Get personalized gift ideas powered by Apple Intelligence, running entirely on your device. Primo considers interests, relationship type, past gifts, and what worked before. Rate suggestions to improve future recommendations. • Message Drafting Draft personalized messages for any occasion with tone and length controls. Copy or share directly from the app. • Gift Tracking & Insights Log every gift with cost and reaction. Pro subscribers see hit rates, cost-vs.-reaction analysis, and year-over-year spending trends to gift smarter every year. • Budget Tracking Set a budget for any occasion and track estimated vs. actual spending with a visual progress bar. (Pro) • Smart Calendar Import Import birthdays, anniversaries, graduations, and more from your device calendar. Primo recognizes event types and handles multi-person events automatically. • Holiday Manager Select which holidays matter to you. Primo creates occasions and starts planning when they enter your window. • Notifications That Help Local reminders calibrated to each engagement level — from a 2-day heads-up for your partner's birthday to a morning-of nudge for a coworker's. • Share Your Plans Share occasion plans as a text checklist or celebration card image. • Backup & Restore Export your data to a file and import it anywhere. Your data stays yours. PRIVACY FIRST Primo stores everything on your device. No accounts. No cloud sync. No tracking. No analytics. AI suggestions run on-device via Apple Intelligence — your personal data never leaves your iPhone. Pro subscribers who choose Bring Your Own Key (BYOK) control their own API keys, stored securely in the iOS Keychain. FREE & PRO Free includes up to 3 people, unlimited occasions, full timeline planning, gift tracking, calendar import, notifications, and Apple Intelligence suggestions. Primo Pro is a one-time purchase that unlocks unlimited people, budget analytics, per-occasion budget tracking, spending insights, and BYOK AI. Buy once, keep forever — no subscription. Privacy Policy: https://sknauss7.github.io/KynossStudiosSupport/primo-privacy.html Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Ratings & Reviews

  • 5.0
    out of 5
    1 Ratings

Refreshed App Store listing with new screenshots and updated description to better showcase Primo's reverse-timeline planning and on-device AI features.

Version 2.0.3

The developer, Steven Knauss, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .

  • Data Not Collected

    The developer does not collect any data from this app.

    Privacy practices may vary, for example, based on the features you use or your age. Learn More

    Accessibility

    The developer has not yet indicated which accessibility features this app supports. Learn More

    Information

    • Seller
      • Steven Knauss
    • Size
      • 5 MB
    • Category
      • Lifestyle
    • Compatibility
      Requires iOS 26.2 or later.
      • iPhone
        Requires iOS 26.2 or later.
      • Mac
        Requires macOS 26.2 or later and a Mac with Apple M1 chip or later.
      • Apple Vision
        Requires visionOS 26.2 or later.
    • Languages
      • English
    • Age Rating
      4+
    • In-App Purchases
      Yes
    • Copyright
      • © 2026 Steven Knauss
  • Privacy Policy

    • More by Steven Knauss