Tona: Shade Match
Find your foundation shade.
Only for iPhone
Free · In‑App Purchases · Designed for iPhone. Not verified for macOS.
iPhone
The wrong foundation costs you twice - once at checkout, once in the bin.
41% of women buy the wrong shade online. Foundation shade systems don't translate across brands - the code that fits in one is meaningless in the next, and your favorite luxury shade has no obvious drugstore equivalent. You've felt this. You've returned. You've given up.
Tona ends it.
One photo. Every brand. Your color, decoded.
Open Tona, look at the camera, and within seconds you'll see your closest foundation shades across drugstore, mid-range, and luxury - each with its undertone, coverage, finish, and today's real price. Not last year's.
Take what you love. Skip what you don't.
Your Color Library is yours forever.
The shade you found in January is still here in July when your skin shifts. The luxury you splurged on in winter sits next to the drugstore alternative you scored for one-fifth the price. Tona becomes a personal record of your color across years, brands, and seasons.
EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Ratings & Reviews
- This app hasn’t received enough ratings or reviews to display an overview.
Check before you buy - Shopping Mode is here.
Open a brand, pick a product, and Tona instantly tells you which shade matches your scan. Built for the moment you're standing in Sephora, at the drugstore, or about to click checkout.
The developer, Emanuil Mladenov, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Linked to You
The following data may be collected and linked to your identity:
- Diagnostics
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
- Contact Info
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
- Seller
- Emanuil Mladenov
- Size
- 50 MB
- Category
- Lifestyle
- Compatibility
Requires iOS 15.1 or later.
- iPhone
Requires iOS 15.1 or later. - iPod touch
Requires iOS 15.1 or later. - Mac
Requires macOS 12.0 or later and a Mac with Apple M1 chip or later. - Apple Vision
Requires visionOS 1.0 or later.
- iPhone
- Languages
- English
- Age Rating
4+
- 4+
- In-App Purchases
Yes
- Tona Pro – Weekly $4.99
- Tona Pro $9.99
- Tona Pro – Annual $29.99
- Copyright
- © 2026 Emanuil Mladenov