Daily Affirmations - IAM
Positive thinking & motivation
Only for iPhone
Free · In‑App Purchases · Designed for iPhone. Not verified for macOS.
iPhone
How many times a day do you talk yourself out of something good?
I AM is a quiet place to practice the other voice — the one that backs you. Tell us what you're working on, and every day the app composes affirmations shaped around it: your goals, your name, your language.
PERSONALIZED FOR YOU
A short onboarding builds your feed from thousands of affirmations across 85+ topics — confidence, gratitude, calm, focus, love, sleep and more. In 14 languages, with your name woven into the words when you want it.
REMINDERS THAT STAY GENTLE
Choose your hours and how many. Affirmations arrive as quiet notifications through the day — present when you look, never demanding.
WIDGETS FOR YOUR HOME SCREEN
Your daily affirmation where you'll actually see it. Customize topics, themes, refresh rhythm and buttons, or mirror the app exactly. Multiple widget styles for Home and Lock Screen.
GUIDED PRACTICE & NARRATION
A slow breathing session with affirmations read aloud. Thousands of professionally voiced recordings follow your breath — in your language.
STREAKS, FAVORITES & COLLECTIONS
Keep a daily streak, save the lines that move you, organize collections, and write your own affirmations.
THEMES & WALLPAPERS
201 themes — solids, gradients, silk, watercolor, photo scenes. Turn any affirmation into a wallpaper for your phone.
WHY AFFIRMATIONS?
Repeated, positive self-statements change how you habitually think. Practiced daily, they build self-esteem, quiet negative loops, and keep your focus on what you want to grow: confidence, gratitude, a calmer mind. A few minutes a day is enough to notice the shift.
PRIVATE BY DESIGN
Your answers, favorites and personal affirmations stay on your device. Reframe sends only the sentence you type — nothing else.
I AM PREMIUM
One subscription unlocks every theme, topic pack, narration voice and widget style. Try it free.
Choose an annual plan at $39.99/year after a 3-day free trial, a monthly plan, or a one-time lifetime purchase — availability and pricing vary by region.
Payment will be charged to your Apple ID account at confirmation of purchase after the free trial. Subscription automatically renews unless canceled at least 24 hours before the end of the current period. Manage and cancel in Settings › Apple ID › Subscriptions.
Privacy: https://theiam.day/privacy.html
Terms: https://theiam.day/terms.html
Ratings & Reviews
- This app hasn’t received enough ratings or reviews to display an overview.
Stability improvements and behind-the-scenes fixes for a smoother, more reliable experience.
The developer, Magic Unicorn Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Used to Track You
The following data may be used to track you across apps and websites owned by other companies:
- Purchases
- Identifiers
- Usage Data
Data Linked to You
The following data may be collected and linked to your identity:
- Identifiers
- Usage Data
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
- Purchases
- User Content
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
- Seller
- Magic Unicorn INC
- Size
- 135.5 MB
- Category
- Lifestyle
- Compatibility
Requires iOS 17.0 or later.
- iPhone
Requires iOS 17.0 or later. - Mac
Requires macOS 14.0 or later and a Mac with Apple M1 chip or later. - Apple Vision
Requires visionOS 1.0 or later.
- iPhone
- Languages
English and 13 more
- English, Arabic, Dutch, French, German, Italian, Japanese, Korean, Portuguese, Russian, Simplified Chinese, Spanish, Traditional Chinese, Turkish
- Age Rating
9+
- 9+
- Contains
Health or Wellness Topics
- In-App Purchases
Yes
- Premium Yearly $39.99
- Premium Lifetime $99.99
- Premium Monthly $12.99
- Copyright
- © 2026 Magic Unicorn Inc.
