Yeah in Word I could click the Paste drop down in the ribbon and select Keep Text Only, but that would require me to take my hands off the keyboard and use my mouse which when I am working on a Word document I try to do as little as possible. There is a shortcut for Paste Special (Cmd Ctrl V) in Word but that brings up the Paste Special menu that then requires selecting Unformatted Text. I also like that it removes annoying tracking parameters from URLs and gets rid of leading and trailing whitespace. It's a fairly simple app, but a lot of the most useful apps are. On top of that it's free (though I personally thing the developer should at least charge $0.99 or add a way for users to "tip" him if they want) which is especially nice since it seems like every app wants you to pay for a subscription these days.

Thank you for this app. I have been using another app for years to clear formating when pasting texts between apps but that app hasn't been updated for many, many years and I don't think it supports the Apple silicon architecture. So it was a relief when I found this app. But there is one simple thing where this app could be improved on. That is to have a status indicator of whether the automatic formating clear is on or off, so that you don't need to click the app icon to see if you it's on. The old app I used achieved this by the mebubar icon switching between two different grey scale, so when the formating clear is on, the icon is white, and when it's off, the icon is greyed out. I wish the author would adopt this idea. Thank you.

This is one of my favorite tools for my everyday workflows. I work in a lot of applications and custom environments and I very frequently need to copy/paste text from all over the place, which is often inconveniently formatted. In nearly every case I just need plaintext and Pure Paste fixes everything for me, so I no longer need to paste into a paintext file and copy again before sending the text to its destination. Unobtrusive, does exactly what it says, and provides some useful customization options to tune it to your needs. Pure Paste is absolutely excellent.

Pure Paste is one of those rare tools that solves a common annoyance perfectly. I use it not only to strip formatting from copied text, but also to normalize inconsistent characters - like curly quotes, em dashes, ellipses, and other typographic oddities - into standard plain-text equivalents. What makes this app stand out is that it supports a small custom JavaScript snippet for post-processing clipboard text. I wrote a simple script to normalize all the characters I care about, and now everything I paste is clean, predictable, and editor-friendly. Lightweight, private, and powerful - highly recommended!