Concepts is a flexible space to think, plan and create. Sketch plans and whiteboard on the infinite canvas, write notes, doodles and mindmaps, draw storyboards, product sketches and design plans, then share with friends, clients and other apps.

Concepts’ vector nature means every stroke is editable. Pens, pencils, watercolor… if you mess up, just fix it with the Nudge, Slice and Select tools.

Concepts is used by amazing people at Disney, Playstation, Philips, HP, Apple, Google, Unity and Illumination Entertainment to take ideas from concept to reality. Join us!

Concepts has:

• an infinite canvas sketchbook / whiteboard with many paper types and grids
• dozens of realistic pens, pencils and brushes that flow with pressure, tilt and velocity, plus create your own for comfortable and flexible drawing
• a tool wheel or bar you can personalize with your favorite brushes and presets
• customize your gallery, canvas, tools, gestures, everything
• the beautiful COPIC color wheel
• editable vector-based sketching - move, organize, edit by tool, color, size, scale, smoothing, opacity; transform or nudge lines to shape them anytime
• drag+drop images + PDF files right onto the canvas
• unlimited layers with adjustable opacity
• create, store and share vector object libraries synced across devices
• shape guides, scale and measurement tools that calculate real-world dimensions - useful for architects, contractors and makers
• define exports with a custom movable artboard, and export images, vector SVG + PDFs to scale for printing, portfolios, team + client feedback and efficient flow between apps (including Procreate, Sketchbook, AutoCAD and Adobe)
• share directly to email, text, Files, cloud, photos, your favorite social apps and present with AirPlay

"I use Concepts more than any other tool. I absolutely love it. The natural, fluid, vector-based workflow is so easy to use, but incredibly powerful. The technology never gets in the way of creativity. The fast and clean user experience makes it a joy to use.” - Yarrow Cheney, film director

"The Concepts app has not changed what I do, just transformed how I do it. It offers me the power, flexibility and adaptability of technology with all the sensitivity and immediacy of traditional hand drawing. In short, it is an app that I now cannot imagine being without, and the only time I’ve experienced something that betters pen and paper.” - Ewen Miller, Calderpeel Architects

“I use it just for everything. Drawing, making notes, brainstorming, PDF markup, wireframing, design — EVERYTHING. And it delivers.” - natanaeldekross

Sketch FREE. Enjoy awesome tools, COPIC colors, five layers, our infinite canvas, paper + grid types, and JPG exports. Optimized for use with the Apple Pencil.

Pay-As-You-Go. Become powerful with Essentials and edit your strokes; unlock infinite layers, shape guides, measurement, basic shapes and custom brushes. Export PNG, PSD, SVG, DXF and CPT native file formats. Object packs, professional brushes and PDF sold separately.

Subscribe to Concepts Everything and sketch freely with every feature, brush + object library we’ll ever make. Enjoy Team Sharing for smooth collaboration, including live-sharing of object libraries, color palettes and brushes.

If you opt to subscribe monthly or yearly, payment will charge to your iTunes Account at time of purchase. Your plan will renew automatically at the price shown above within 24 hours of billing period end unless turned off beforehand. You can cancel or make changes at any time in your iTunes Account settings. Unused portions of any free trial period are forfeit if you make changes to your subscription.

We’re dedicated to quality and update often. Your experience matters to us. Chat with us in-app via Ask Us Anything, email us at, or find us anywhere with @ConceptsApp.

COPIC is the trademark of Too Corporation. Many thanks to Lasse Pekkala and Osama Elfar for cover art!

What’s New

Version 5.8.7

Normally we add things to Concepts, and we rarely have to take something away. In an effort to make the app more stable for everyone, we’ve chosen to remove the Facebook Sign In option. If you’ve been using Facebook to sign in to your account, we’ll prompt you in-app for a password reset, after which you can connect other sign in methods to your account (like Apple or Google).

We’ve also added an option to join our Beta Testing Group directly in app. If you’re interested in testing upcoming versions of the app and you’re signed into your account, check the box in the Notifications tab of your Account menu. We’ll send you an email to confirm.

Bugs fixed in this update:

• Stop showing the “Saved” status in the status bar if you haven’t made any changes.
• Fixes a bug where opening the edit menu for large custom object packs crashed.
• Fixes a bug where changing the brush type of an imported object loses its width/height measurement.

Appreciate this update? Please leave us a five-star review on the App Store and let us know how we’re doing. Follow @ConceptsApp on your favorite channel to be first to know about our news and updates.

The Concepts Team @ TopHatch

Ratings and Reviews

4.7 out of 5
2.2K Ratings

2.2K Ratings

Anand Shenoy ,

Best vector drawings app!

I was slow to start using this app. But now that I have tested this within my working day, I can genuinely certify this as one of the best vector drawings app there is out there.
I am an architect by profession and a digital illustrator. I have used Concepts app for almost an year now. The team has done excellent work in providing quite intuitive tools for both graphics and precision drawings. The app offers great flexibility and the everything being vector, you get to keep working on your sketches, reuse your sketches and transfer between projects without breaking sweat.
Great app! Can’t wait to see what future updates would bring to this app. Keep up the great work.

DL-128 ,

Some good features and excellent responsive support

It’s early days for my use of this app so I still have things to learn about it. It should also be noted that my primary reason for using it is to produce vaguely technical plans - room and house schematics, for example - which is possibly not its most natural playground. As a result there are some missing features (for me), but I have persevered, partly because I think its more artistic, freehand features might be useful in the future, and significantly because of the support provided to purchasers. I have used not only the routine support, but also taken a specific report of a problem to the online team and received speedy replies with, first a workaround, and second the admission that what I had reported was a bug...that had been fixed as a result of my report. All this leads me me to have confidence in the app - and even the hope that I might eventually benefit by further developments that could fill in some of the features I would like to see.

BossCub ,

Updated review

I've used this app right from the start but was persuaded away by other apps for a while.

Coming back to what used to be a simple, intuitive app I now find it one of the most counter-intuitive, bloated and costly apps out there. What a shame!

Whilst I am sure it is still incredibly powerful, there are much easier apps to use. Most of us simply do not have the time to deal with such a sharp learning curve.

With more and more great, powerful and inclusive vector and artwork app appearing on the store each year I find myself wondering if it is really worth the time and effort?

The Affinity range of apps now pose a serious challenge to even the King of Design, Adobe. Affinity Design is now the new champion.


This had to be one of the most thoroughly thought out apps available for iOS. Each update improves and augments what it's already a great drawing app.

All the tools are there to make life easier. Stylus and Apple Pencil support, Adobe CC integration, beautiful export tools. All this and a user interface that, while taking a little time to adjust to, simply makes sense.

If you are a professional designer you will love this app as much as I. Sure there are still one our two minor irritations but experience tells me they won't be there for long.

This app really does show the power and purpose of an iPad, with the iPad Pro and Pencil support, I can see most of us turning aside from our desktop machines and picking up the Pad.


TopHatch, Inc.
160.5 MB

Requires iOS 12.4 or later. Compatible with iPhone, iPad and iPod touch.


English, Finnish, French, German, Italian, Japanese, Korean, Portuguese, Russian, Simplified Chinese, Spanish, Traditional Chinese

Age Rating
In-App Purchases
  1. Essentials £14.99
  2. Everything Monthly + Trial £4.49
  3. Everything Monthly £4.49


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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