• A fresher way to browse Our modern product cards are now the default across the app, with a cleaner price layout and clearer sale pricing. • A more visual Explore experience We’ve refreshed navigation in Explore to showcase categories more clearly and help spark ideas. • Move between categories more easily When browsing a product listing page, you can now jump to other categories from one place—no need to keep going back and forth. • Filters, right when you need them Dynamic filters are now visible on product listing pages, making it easier to narrow down your options as you browse. The filter bar also hides and reappears smoothly as you scroll. • A closer look at our partners You can now tap the partner info block to view their story images in a popover gallery.

Get to know our partners better through their stories and new imagery! We're also testing the app navigation experience to make your journey smoother than ever.

• £4.99 shipping cap for UK Standard shipping promotion You can now shop from more of your favourite small brands for less. When your basket has items with a subtotal of £50 or more, your total Standard UK shipping is capped at £4.99. Terms and conditions apply. • Clear eligibility, automatically Look for the new badge and short explainer in Basket and Checkout which we’ll update it as your basket changes.

Talk to The Curator - It's now faster and easier than ever to search with our AI shopping assistant - Simply tap the microphone and ask what you’re looking for and The Curator transcribes your voice and gets to work.

Introducing the new 'My Stuff' tab - Your favourites and AI shortlists from The Curator now live in one tab—easier to find, compare, and pick up where you left off. - Launch The Curator directly from My Stuff to search for more products and ideas. - The old Favourites tab is now My Stuff. All your saved items are still there.

Introducing the new 'My Stuff' tab - Your favourites and AI shortlists from The Curator now live in one tab—easier to find, compare, and pick up where you left off. - Launch The Curator directly from My Stuff to search for more products and ideas. - The old Favourites tab is now My Stuff. All your saved items are still there.

Introducing the new 'My Stuff' tab - Your favourites and AI shortlists from The Curator now live in one tab—easier to find, compare, and pick up where you left off. - Launch The Curator directly from My Stuff to search for more products and ideas. - The old Favourites tab is now My Stuff. All your saved items are still there.

Introducing the new 'My Stuff' tab - Your favourites and AI shortlists from The Curator now live in one tab—easier to find, compare, and pick up where you left off. - Launch The Curator directly from My Stuff to search for more products and ideas. - The old Favourites tab is now My Stuff. All your saved items are still there.

Introducing The Curator - In this release we're exited to introduce The Curator, our smart new AI tool that's designed to help you find the perfect product on Not On the High Street with ease. Start with a hint, not a hunt - Tell The Curator what you're looking for and share a few hints - then get smart, personalised recommendations. See ideas come to life - The Curator can help with anything from gifts to a friend or relative (even those who are hard to buy for!) and personal projects like restyling a messy room, refreshing your wardrobe or finding the best beauty or wellness products. Collect the ideas you love - As you chat to The Curator you can easily save your favourite recommendations into Shortlists to revisit, refine and shop from anytime.

Introducing The Curator - In this release we're exited to introduce The Curator, our smart new AI tool that's designed to help you find the perfect product on Not On the High Street with ease. Start with a hint, not a hunt - Tell The Curator what you're looking for and share a few hints - then get smart, personalised recommendations. See ideas come to life - The Curator can help with anything from gifts to a friend or relative (even those who are hard to buy for!) and personal projects like restyling a messy room, refreshing your wardrobe or finding the best beauty or wellness products. Collect the ideas you love - As you chat to The Curator you can easily save your favourite recommendations into Shortlists to revisit, refine and shop from anytime.

Introducing The Curator - In this release we're exited to introduce The Curator, our smart new AI tool that's designed to help you find the perfect product on Not On the High Street with ease. Start with a hint, not a hunt - Tell The Curator what you're looking for and share a few hints - then get smart, personalised recommendations. See ideas come to life - The Curator can help with anything from gifts to a friend or relative (even those who are hard to buy for!) and personal projects like restyling a messy room, refreshing your wardrobe or finding the best beauty or wellness products. Collect the ideas you love - As you chat to The Curator you can easily save your favourite recommendations into Shortlists to revisit, refine and shop from anytime.

Introducing The Curator - In this release we're exited to introduce The Curator, our smart new AI tool that's designed to help you find the perfect product on Not On the High Street with ease. Start with a hint, not a hunt - Tell The Curator what you're looking for and share a few hints - then get smart, personalised recommendations. See ideas come to life - The Curator can help with anything from gifts to a friend or relative (even those who are hard to buy for!) and personal projects like restyling a messy room, refreshing your wardrobe or finding the best beauty or wellness products. Collect the ideas you love - As you chat to The Curator you can easily save your favourite recommendations into Shortlists to revisit, refine and shop from anytime.

Introducing The Curator - In this release we're exited to introduce The Curator, our smart new AI tool that's designed to help you find the perfect product on Not On the High Street with ease. Start with a hint, not a hunt - Tell The Curator what you're looking for and share a few hints - then get smart, personalised recommendations. See ideas come to life - The Curator can help with anything from gifts to a friend or relative (even those who are hard to buy for!) and personal projects like restyling a messy room, refreshing your wardrobe or finding the best beauty or wellness products. Collect the ideas you love - As you chat to The Curator you can easily save your favourite recommendations into Shortlists to revisit, refine and shop from anytime.

A new product page built for clarity & confidence We redesigned our product pages to help you shop with more confidence at Not On The High Street by answering these key questions: Will this product arrive on time? - Clear delivery info with a simpler layout. - "Delivers on-time" percentage showing how many buyers say the brand delivers on time. Will the product look like the photo? - Bigger, cleaner images that put the product front and centre. - “As advertised” percentage showing how many buyers say the item matches the photos. - Refreshed reviews which easier to read and scroll for quick, real-world insight. Can I trust this brand? - Brand preview with key data like where they’re based, their rating, how long they’ve been selling and sales. - New Top Brand badge highlights our most trusted brands. - New Most Loved badge spotlights highly rated products across the site. Other helpful touches - At-a-glance product highlights (e.g., customisable, colour options) in easy chips. - Cleaner, easier to read product description section

A new product page built for clarity & confidence We redesigned our product pages to help you shop with more confidence at Not On The High Street by answering these key questions: Will this product arrive on time? - Clear delivery info with a simpler layout. - "Delivers on-time" percentage showing how many buyers say the brand delivers on time. Will the product look like the photo? - Bigger, cleaner images that put the product front and centre. - “As advertised” percentage showing how many buyers say the item matches the photos. - Refreshed reviews which easier to read and scroll for quick, real-world insight. Can I trust this brand? - Brand preview with key data like where they’re based, their rating, how long they’ve been selling and sales. - New Top Brand badge highlights our most trusted brands. - New Most Loved badge spotlights highly rated products across the site. Other helpful touches - At-a-glance product highlights (e.g., customisable, colour options) in easy chips. - Cleaner, easier to read product description section

- A fresher way to browse & discover Our product listing pages have a new look, and the filter-and-sort tools are sharper than ever: - Ratings on every product card – spot crowd-pleasers at a glance without opening each page. - New "Highly rated" sort – pull the best-loved items straight to the top of the list. - Smarter filters – zero in on price, category, or anything else in fewer taps.

- A fresher way to browse & discover Our product listing pages have a new look, and the filter-and-sort tools are sharper than ever: - Ratings on every product card – spot crowd-pleasers at a glance without opening each page. - New "Highly rated" sort – pull the best-loved items straight to the top of the list. - Smarter filters – zero in on price, category, or anything else in fewer taps.

Better in-app support • New Zendesk chatbot—available 24/7 to answer common questions with an option to connect to an agent when available, or leave a message so our team can contact you later. • Refreshed Help Centre UI for quicker browsing. Review summary at a glance • Eligible products now show a review snapshot right on the product page, so you can gauge other customers’ opinions faster. Faster post-checkout feedback • All three rating fields are now required, giving us a fuller picture—yet the survey still takes only seconds. • If you use Apple Pay from a product page, the feedback prompt pops up immediately after payment—no detours.

Customer reviews made simpler • Overall star rating and total review count now sit right at the top of every product screen. • A full star-by-star breakdown (5 to 1) will be now shown on each screen also. • Swipe through the latest 15 reviews in an easy to use carousel. • Filter by star rating or open the full list in a cleaner overlay. • Partner replies appear alongside each review for extra context. Smoother all-round experience • A handful of bug fixes and behind-the-scenes cleanup keep everything running faster and steadier.

Free same-partner shipping on orders over £30: Your basket now tells you exactly how much more to spend with the same partner to unlock free shipping, plus a quick link to their products if you want to top up. Clearer product reviews: Star ratings and review counts stand out more, and you can easily scroll recent reviews and partner replies.

The team has been beavering away laying the ground work to bring you more engaging content and to make browsing the app more enjoyable

Price-Match Promise: Spotted the same item for less somewhere else? Let us know and we’ll match the price, so you always get the best deal when you shop with us. (T&Cs, apply, see app for the full details) Bug Fixes & Tweaks: We cleaned up a few glitches behind the scenes to keep everything running smoothly.

Price-Match Promise: Spotted the same item for less somewhere else? Let us know and we’ll match the price, so you always get the best deal when you shop with us. (T&Cs, apply, see app for the full details) Bug Fixes & Tweaks: We cleaned up a few glitches behind the scenes to keep everything running smoothly.

Price-Match Promise: Spotted the same item for less somewhere else? Let us know and we’ll match the price, so you always get the best deal when you shop with us. (T&Cs, apply, see app for the full details) Bug Fixes & Tweaks: We cleaned up a few glitches behind the scenes to keep everything running smoothly.

We’ve made it easier to shop with confidence, products now clearly show if they qualify for free delivery when you spend over £30, so there’s no guesswork. You’ll also now see the order cut-off time, helping you know if your order can be dispatched the same day.