Meet the Living Wine Labels app and watch as your favorite wines come to life through Augmented Reality

Listen to history's most interesting Convicts and Rebels share their stories behind the 19 Crimes, interact with the Warden, and defend yourself in a trial with the Magistrate to prove your innocence.

Learn how to be a Gentleman with tips from Dr.Henry Lindeman.

Hear the stories from EMBRAZEN women from the past about their trailblazing achievements.

Create your own Curly Tales and watch curly movies in the Squealing Pig cinema.

Take a dip in the chilling iceberg and know how to check if your Matua wine is chilled to drink.

Explore the Barossa Valley and see why Wolf Blass is one of Australia's most awarded winery.

Watch Rick Grimes and others fight off The Walking Dead.

Create your very own Lindeman’s artwork and share it with your friends and family.

Meet the Beringer Bros and fill in to be their personal photographer.

Learn the art of hosting great parties and cook up a storm with exclusive recipes using Main & Vine.

What’s New

Version 3.02

Bug fixes and improvements.

Ratings and Reviews

3.8 out of 5
4.4K Ratings

4.4K Ratings

masseraj50 ,

Cool but download an app for only 2 sentences?

OK, saw this in a bar and was excited to try this out but I was expecting to hear a story. At least a minute long so that it is worth downloading an app and the content on my phone. However, AR, voice over work and artistry is top notch! Impeccable really. I would be interested to see if expanding the content is on this apps backlog. By the way, I have not tried the wine to know if it’s good or not yet since I’m a vodka drinker and I'm also in white wine mode since it’s spring.

Distugsted ,

App is dis functional

I have an iPhone and have tried everything to make the app work. Reading the problems I have experienced them all: app gets into death loop with the logo; app closes unexpectedly, when I get to the scan screen it seems to take the label but then I wait forever to have it check the files and then it asks for the screen scan again. It clicks and sometimes has the death circle that I’ve waited for 5 minutes for it to do something-but I can NEVER get it to do AR. I’ve closed all apps; deleted and reinstalled the app; ensured I’m at the latest iPhone version; I have 65GB free and a good WiFi-
HELP! I bought 4 bottles as gifts but can’t even make the app work for me!!!! Ugh

Developer Response ,

Hello, thanks for your feedback and sorry to hear about your experience. You are right the issue you were experiencing with the app is not on your end it is on our end and we are doing our best to resolve the issue as soon as possible to make the app more stable.

krvns08 ,

Amazing Wine, really cool App.

I’m not one for writing reviews but I feel strongly about this wine. I purchased the Cabernet Sauvignon 2016 and boasted about it being my new favorite on my FB page, only to have a bunch of friends chime in and inform me about the app and the stories behind the people on the bottles. I downloaded it and about jumped out of my seat when the man on the bottle started “talking” to me haha. Very creative marketing and just all around great concept to back up a VERY good wine. Will def. be trying the others versions very soon.

App Privacy

The developer, Treasury Wine Estates, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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