FirstLine Benefits 4+

Healthy Choices, Made Easy

Clockwork Active Media Systems

    • 4.8 • 15.5K Ratings
    • Free

iPhone Screenshots


Designed for members who are part of the FirstLine™ benefits through their health plan, employer or other group. You must be eligible to register your FirstLine Benefits account.

The FirstLine Benefits app makes it easy to use and manage your benefits. It keeps everything you need to shop in one place. In it, you’ll find details about your benefit, balance info, our online store and tools that make shopping easier.

Create Your Account
A simple onboarding process walks you through setup, so you can quickly register your account and start using your benefit.

Manage Your Account
Securely manage your username, password and email preferences.

Activate Your Card (FirstLine™ Select and FirstLine™ Select+ programs only)
If your program includes a debit card, you can activate and manage your card in the app.

Check Your Balance
Find your current account balance and expiration date, so you know when you have credits to spend.

Shop Online
Buy products from our expansive online catalog and have them shipped directly to your home. You can also track your order status from the app.

Find Stores (FirstLine™ Select and FirstLine™ Select+ programs only)
If your benefit includes an option to shop in-store, you can use the store locator to find participating locations near you.

Scan Products (FirstLine™ Select and FirstLine™ Select+ programs only)
Use the barcode scanner to find out if products are approved as you shop in store.

Get Answers to FAQs
Visit the help center to find quick and easy answers to questions about your benefit.

Contact Customer Service
Reach out to customer service right from the app to get help when you need it.

What’s New

Version 1.5.63

Product reordering, updated content and notifications

Ratings and Reviews

4.8 out of 5
15.5K Ratings

15.5K Ratings

BuddyRTR ,

Great Medicare Advantage Plan benefit!

FirstLine is a great Medicare Advantage Benefit! Most of the products are really great and of equal value as other Generic or brand name products. Please remember that the cost of shipping is added into the price of the products! I wish all the different plans had the same amount of benefit value. My wife and I both have, what is supposed to be the same plan. I get $60 per three months and she gets $80 per three months. But the shipping here is usually within two to three Business days! Fantastic service! Thanks, FirstLine!

Developer Response ,

We're glad to hear that you like the app, and really appreciate the thorough review! Thanks!

Last8 ,

Weird math

My order came to exactly $40 which is my benefit amount. Items were rounded up, 2.99 became 3.00 etc so it was an even $40. I went to the check out page and the total was $40 with zero tax and zero shipping. When I submitted the order it said I exceeded my benefit by .53 (53 cents). Ok I don’t get the math but whatever. So I had the option to add a credit card to pay the overage so I added my credit card and the app “said “ credit card successfully added so when I advanced to the next page to check out I got an error message so I tried 5 more times and each time the same thing happened. I only tried 5 times because you know the definition of insanity…. So I took a tube of toothpaste off my order to get it to go through and it did. I’ll try customer service to try to work around the credit card issue when I have time.

Developer Response ,

Hello, thanks for your review! When you do have time, please feel free to provide additional details to our customer support team at 1-844-564-2198, TTY 711 or by emailing

vobloh ,

Scan not fully accessible

Developers please for the blind make the scanner audible! To give an example check out the free seen AI app for the blind, there is the channel barcode scanner, and it makes a sound slower and faster according to where you are at for the barcode it gets faster when you get near it and then automatically takes the picture if you had that audible it would be perfect thank you oh yes one other thing please give the option at the sign in to remember ID and password! Can actually be very tedious and difficult when you’re in a store trying to sign in from the perspective of someone blind who has to listen to it all sometimes the stores are noisy and you can’t hear thank you again

Developer Response ,

Thanks for your feedback; we really appreciate it. We'll pass your suggestions along to our product team; they're always considering ways to make the app better.

App Privacy

The developer, Clockwork Active Media Systems, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Purchases
  • Contact Info
  • Identifiers

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More

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