hum kids by Colgate 4+

Colgate-Palmolive Company

    • 4.7 • 9.7K Ratings
    • Free



Great games lead to better habits with hum kids by Colgate, smart toothbrushes and connected app technology that work together to guide kids to brush better! Augmented Reality provides a fun gaming experience, while helping kids learn good lifelong habits. The parents-only dashboard helps you monitor each of your kids and their progress.

Make brushing fun + effective!

Brush with fun games:
Turn everyday routines into 2-minute brushing games!

Teach where and how to brush:
With hum kids, your child will learn proper brushing technique across all zones in their mouth, helping them establish good lifelong brushing habits!

Track your child’s progress:
Easily check whether your child missed a spot or an entire brushing session via the parents section!

Reward good brushing:
Your child will unlock new levels and game experiences as they brush!

What’s New

Version 3.1.7

We regularly update the Colgate Magik app to bring you the very latest features. Download our latest update today! This update includes the following enhancements:
- Accessibility via "Talkback" added to these sections: my kids tab, my kids sub pages, account settings screen, tips screen, onboarding. Our new Talkback feature which allows text to speech translations allowing visually impaired users to understand the app screens
- Bug fixes and improvements.
Love our app? Rate us! Your feedback helps us make improvements. Have a question or issue? Contact us - we’re here to help.

Ratings and Reviews

4.7 out of 5
9.7K Ratings

9.7K Ratings

Urbancowgal ,

Great for learning independent brushing

After about 1 1/2 years of struggling with my now-4 year old about brushing teeth twice a day, I stumbled upon this and it’s a total game-changer. It took her about 2 weeks to get the hang of it, but she wants to use her “Neat toothbrush timer” every day now and happily brushes and brushes well. (I spot check after she’s done for now.)
My only complaint is that I wish there was a confirmation button in the store before buying things. My child keeps getting excited to buy something big, saving up, and then accidentally hitting the wrong button and buying something else. So an “Are you sure you want to buy this?” button would be awesome.

Ronkenator ,

Frustration tears every night

If your kid is not a perfectionist, maybe this is a good app for you. If your kid is a perfectionist, this will be a cause of tears every night because your kid will insist on doing it over and over to try to get a perfect score, which is nearly impossible.

This is largely due the fact that there are certain angles in which the app cannot detect that the child is brushing — despite them brushing furiously just to make the app detect their efforts. The frequent 13/16 and 14/16 scores would be tolerable if the app have the child the opportunity to go back over areas they “missed.” But nope. 2 minutes? Done. And you didn’t do a perfect job. Try better tomorrow.

Worse, my kids’ brushing technique has worsened because they are contorting their brushes into unnatural positions to try to get the app to see them brush certain teeth. This app is the bane of my existence. Do not get it unless you have kids who do not mind losing at a game. Parents of competitive kids beware.

Developer Response ,

We're really sorry to hear that our app is causing so much frustration. We'd like to see what we can do to help get this working right for your kid so they can stop losing their mind. Please text us or reach out through any of our live channels here so we can trouble-shoot this issue.

Bronco-man ,

Gets kids motivated, but frustrating to lose progress

Has been a great app to really get the kids motivated and excited about brushing. Took a little bit of getting used to, particularly how to angle the device properly.

However, it's a bit glitchy. We've had several minor issues of losing progress, which is annoying enough and leads the kids to get very upset, especially challenging when it happens before bed.

This week however, after two months of using the app, it just completely reset. All progress was lost - literally thousands of gems. Devastating to the kids.

Contacted support and was made to feel as if I'd done something wrong. A promise to escalate, but literally no follow up. Was able to convince the kids to try again from the beginning, but if it happens again, I fear this will have the opposite effect of what we wanted - having them swear off brushing.

Hoping Colgate works out any glitches so as not to have to deal with this again, otherwise we'll need to find something that works more consistently.

Developer Response ,

Please give us a call at 1-833-862-925. Let's find your lost treasure and get you fighting those cavity monsters again!

App Privacy

The developer, Colgate-Palmolive Company, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Contact Info
  • User Content
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More

More By This Developer

Colgate Connect
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Colgate Magik
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My Bright Smile
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Colgate Adventure Books
Colgate Bright
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