The all new BEAUTY BAY app gives you easier access to bigger and bolder beauty on the go. You can now browse thousands of makeup, skincare and hair products, and order your everyday essentials (or impulse purchases) from the palm of your hand.

Major app perks include:
• Our full range of products, updated daily with new launches and restocks!
• Save your faves and shop later
• Sync your bag and app wishlist across all devices
• Alerts for new products and promos – just turn on push notifications!
• Instant and seamless checkout options
• Easy access to BEAUTY BAY on your commute, at family events and under your desk!

What’s New

Version 14.3.1

Thought the BEAUTY BAY app couldn’t get any better? We’ve outdone ourselves with these updates! Here’s what’s new: We've made it easier for you to digest customer reviews and we're working on making the app faster and easier to navigate.

Ratings and Reviews

4.8 out of 5
1.5K Ratings

1.5K Ratings

LilyV2020 ,

Best value for your money

Using Beaty bay is a more economic alternative then ordering directly. I purchase a product from UK and the price was outrageous and it took very long for me to receive my order. Never making that mistake. I recently placed my order and I got it on time and received extra goodies! Love Beauty Bay!

gothdad999 ,

I’m done using this app until an update is released.

if you want a shopping experience that’s loaded with every type of glitch, bug, and error, then this is the app for you. I’m unable to use it for a full five minutes before I can’t deal with the Absolute Garbage Experience anymore.
I can’t scroll down more than halfway before the app jumps back up by itself, I can’t view more than 3 products before the app decides its Crash Time, and when I use the search feature the app LOSES IT’S MIND. I’m talking like you want to scroll down? Forbidden. You want to view a product? Absolutely Not. You want to flicker back and forth between products and completely freeze the screen? Good. Because that’s what is happening. So far this is the most Useless and FRUSTRATING app i’ve ever tried to shop from.
it’s been over a week and i still haven’t been able to place an order due to described issues and my inability to work around them. I deleted the app and just went back to shopping on their website, but I thought I’d write a review for any other poor soul who’s considering downloading this absolute nightmare. Stay far, FAR away.
I’ll be thrilled when/if beauty bay releases a functional update.

Famous Jockey ,

Good, but lacking in a few departments!

I really enjoy this app, the feature that makes me choose beauty bay over any other site! The app is really easy to use and makes the shopping experience all the better. I only wish that there were as many brands as there are on cult beauty, and more skincare products!

My biggest issue though is how difficult it is to review products. I’ve looked everywhere to try and find a place to do so, but I’ve come up empty every time. It’s nice to offer insight to products on basis of skin type, skin tone, etc. I’m disappointed that I can’t do so.

However I appreciate the free shipping on certain orders. It really makes a difference, and one of the main reasons I continue to use Beauty Bay.

For those wondering if this site is legit, it is! I’ve gotten all my orders on time, and very quickly!

App Privacy

The developer, Beauty Bay Ltd., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Location
  • Contact Info
  • Identifiers
  • Usage Data

Data Linked to You

The following data may be collected and linked to your identity:

  • Location
  • Contact Info
  • Identifiers

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Contact Info
  • Usage Data
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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