OpenLane. Eat. Bowl. Earn‪.‬ 4+

Brunswick Bowling, LLC.

Designed for iPhone

    • Free

iPhone Screenshots


**Only for use in entertainment centers running Brunswick Sync.**
OpenLane is your virtual host to get you checked in and on the restaurant waitlist before you even arrive at the venue!
As an OpenLane VIP you will also have access to exclusive special offers and coupons for food, beverages and more.

Whether you are looking for entertainment or working on your score, OpenLane will make the most of your time in the center. With 24/7 access to the bowling waitlist you can claim your lane before you set foot in the center. Store your personal data and preferences, including player names, shoe sizes, and more to streamline the check-in process and get onto the lane faster. You can even create customized avatars by upload your picture to the scoring system.
For those with a competitive streak, OpenLane stat tracking makes it easy and fun to record and share your strikes and spares. You can receive and share your scores via text, email, or social media. You can even earn your spot on the center’s leaderboard with daily, weekly, or monthly bowling high scores.

We value your time and money, and think you deserve to be rewarded for spending both with us. Every activity you participate in and dollar you spend can earn you reward points to be redeem for food, beverages, bowling and more. Let’s keep the fun rolling! (availability is center specific)

What’s New

Version 1.0.41

- Fixes for iPhone 12 cameras

Ratings and Reviews

4.7 out of 5
1.6K Ratings

1.6K Ratings

Skuddlepop ,

Open Lane Review

As a manager in the bowling industry this app is exactly what we have been waiting for. It is molded perfectly for both the average league bowler and open play guest.

Since implementing the Open Lane app we have seen an increase in customer engagement for wait lists, customizing their user experience at the lanes, and even additional social media exposure from guests sharing their scores.

We cannot wait to see how this app develops even more functionality for our guests and continues to provide the best experience.

Developer Response ,

Thank you very much for your review. We are very proud of OpenLane and we're pleased to see real business impact from the app. We have some big things planned for the future, so stay tuned!

beadgypsy ,

Poor Customer Support

I have used this since it started at Seminole and Sunrise Lanes. There were some rough spots in the beginning. It did not alway record the reward points. It got better but never replaced missing reward points. Recently my 5000 reward points disappeared. My scores are present. Upon questioning what happened I was told by lane management that I have a weird email address and Brunswick deleted my email account in their system. I was told to get a yahoo or gmail account. In the first place if I had a weird email account how having been accumulating reward points, why are my scores recorded? Why does my husband still get reward points using same domain? I wrote email to Brunswick customer service and one to app@ and got no answer. Bad app, bad customer service. Very disappointed.

Developer Response ,

Unfortunately, due to the nature of the MindSpring ISP blocking communications to your specific email address, we’re unable to process points and scores as normal. Once an ISP bounces an email, we are required by the CAN Spam act to remove those accounts. You also have a Spam filter in place through Earthlink that requires any email send to fill out a form to send future emails. Since scores are automatically sent from the scoring system, no one saw this email filter, therefore our system was bounced/blocked.

That being said, we have communicated with the local center on how this can be amended by re-establishing your points. The OpenLane team does not have the authority to reinstate the points as the distribution of points is left up to the local center. We will send a follow up request to the center.

Again, we apologize for the inconvenience. Unfortunately, we are at the mercy of the ISP in this case and although your husband’s email address has worked flawlessly, sometimes automated systems don’t work consistently. If we can improve our controls in the future, we will make every effort to do so.

Dan Gillick ,


I got cash points just for signing up!!!! My first 100 game also got me cash points. Unbelievable!!!! I used the WaitList to get in line for a lane and was notified via push notification that our lane was clean and ready to roll. Once we got down there, we all used the app to customize our bowling experience with names and avatars using the app without touching the tablet. That is big in Covid times. So excited what will come next. Food and Beverage ordering? Prepaid reservations? Exciting!!!!

Developer Response ,

Thanks for the review and glad you are enjoying OpenLane!

App Privacy

The developer, Brunswick Bowling, LLC., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Not Collected

The developer does not collect any data from this app.

Privacy practices may vary, for example, based on the features you use or your age. Learn More

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