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The app takes your background into account and builds a daily action plan that gets you to your goals. You will create new habits that'll improve your wellbeing, learn tips from world-leading health experts and grow in every aspect of your life. Total lifestyle optimization will lead to higher life quality, including better male performance, higher testosterone levels, longer and deeper sleep, increased muscle mass, and less anxiety. Bonus: a trusted community to discuss any topic with and have fun along the way.

The Coach is a perfect buddy for beginners willing to improve their general health and those seeking advanced lifestyle changes.

- Your daily tick-off plan.
- Eight tracks to choose your focus: nutrition, sport, hair loss, male health, sleep, hormones, supplements, and mental health.
- Meal plan, fasting tracker, recipes & grocery lists.
- Workout library & recovery hacks.
- Performance meditations and audio courses.
- Kegel exercises
- Breathing practises
- Tips, assessments, and theory on all wellbeing topics.

- A chat with an AI Coach to build and follow your program.
- 24/7 support.
- Any questions or concerns answered.
- Daily motivation and advisory.


- Curated and original content: videos, podcasts, articles, motivation.
- Topics discussed: relationships, reproductive health, sleep, fitness, weight loss, nutrition, tech, supplements, mental health, personal growth, sport.


- The Coach offers a 7-days free trial.
- Any unused days of a free trial are forfeited as soon as the user purchases a subscription.
- Payment is charged to the credit card connected to your iTunes Account as soon as you confirm the subscription purchase.
- Subscriptions automatically renew unless auto-renew is turned off at least 24 hours before the end of the current subscription. It can be managed manually in the Account Settings after the initial purchase.

Privacy Policy: http://the.coach/privacy_policy
Terms of Service: http://the.coach/terms_of_service

Download now and join the brotherhood to become the best version of yourself.

What’s New

Version 1.0.70

In this update, we haven't released any new features. Yet, for your improved experience, we fixed several bugs and improved the performance.

Ratings and Reviews

4.6 out of 5
146 Ratings

146 Ratings

Benson 327 ,

Love it! 

I finally got it why I can’t change with workouts only, thanks Coach. I needed to take everything into account! Now it’s all in my daily plan and The Coach always reminds me to follow it and even offers extra tips & info on how to improve my result. Love it! 

Developer Response ,


Nick0209 ,

It’s a robot

Unfortunately, this “Coach” is a robot. Really doesn’t provide much help unless you have absolutely zero idea on how to do anything for your health. If you’re at that level, let me save you the subscription fee: set your alarm and wake up early, eat breakfast, get in a workout. Set those reminders in your phone and follow that routine for a month, and then add in another step. Spend the month refining your initial habits with a google/YouTube search “Bodyweight workouts for beginners” “what’s the best breakfast for a productive morning”. Then do a google search for the most effective habits of successful men and slowly implement them into your life, one habit per month, and you’re going to be a rockstar.

The trouble with the Coach being a robot is that it can only respond out of the predetermined algorithm that the programmers have given it, whereas someone who is at the point of needing a coach is usually in need of specific help, it cannot be pulled from a list of responses. This is a neat idea, but it’s only successful demographic is people who are too lazy to google things to increase their life.

Developer Response ,

Hey! Thanks for your feedback. The developers are constantly improving the app by adding new features.

It’s convenient to use one app, instead of googling things. The app was created mainly to save time and to be a motivator.

jordanlvq ,

Needs Carbo Load diet feature

I’m underweight and very lean, I want to gain not only muscle but also weight in general, which I assume would include to carbo load in order to gain mass. I was looking for something that could combine that diet for me along with a workout and fitness routine that would help me gain mass, both lean muscle and a little fat maybe even. It seems as if this only caters to those looking to lose weight.

Developer Response ,

Hey! Thanks for your feedback. The developers are constantly improving the app by adding new features. We will try to make the app better!

App Privacy

The developer, VAM Apps Co., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Sensitive Info

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Identifiers
  • Usage Data
  • Sensitive Info
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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