The TRUSTe privacy app allows you:
- To notify advertisers that you want to opt-out of behaviorally targeted ads on your mobile device (apps & browser).
- To share data in a safe manner about the types of ads you want to see directly with advertisers.
With our app If you elect to opt-out of targeted ads (no cookies), you will continue to see ads, but advertisers will no longer target you based on your mobile web and app usage. If you continue to receive targeted ads, you can let the advertiser know what type of ads you do and do not want to see.

Download the TRUSTe App today, and take control of your online advertising experience!

What’s New

Version 2.4.2

This app has been updated by Apple to use the latest Apple signing certificate.

Updated privacy policy
Updated terms of use

Ratings and Reviews

3.5 out of 5
14 Ratings

14 Ratings

>^..^< >^..^< >^..^< >^..^< ,

Easy set up

Super easy to set opt-outs and select or not select interests. Have not had long enough to see if it influences ads targeted to me.

badkitty_ ,

Two years since update. Only covers 20 companies

This is a pathetic excuse for an opt out app. I tried it because the website was horrible. Most of the sites require that you visit them personally, individually one by one, and read through a complicated opt-out process that often doesn’t work and usually you can’t even find the instructions. This app does not make that any easier. It is clear that there is no oversight being offered to ad companies to force them to be compliant with consumer privacy regulations.

weeble57 ,

Doesn't work

I just downloaded the TRUSTe app on my iPad mini and the IOS is current. When I clicked on the Icon, the TRUSTe app screen displayed and that was all. I tried touching the screen in several places and eventually the TRUSTE screen just disappeared. I sure am glad to did not pay for this. Another strange thing. When I clicked on support is seems that TRUSTe is now TrustArc. I'm disappointed this app doesn't work because it has some features I've been looking for.

App Privacy

The developer, TRUSTe, has not provided details about its privacy practices and handling of data to Apple. For more information, see the developer’s privacy policy.

No Details Provided

The developer will be required to provide privacy details when they submit their next app update.


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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