Ever use your phones camera to capture images of things that weren’t really “PHOTOS”? Classroom or meeting whiteboards? Info from posters or other ads? A quick shot of a business card? Or maybe it’s the name and number of a potential new “date” jotted down on a cocktail napkin? (Yeah...I’ve been there too - don’t judge!) You name it. Our phone cameras are great tools for capturing information quickly and accurately. But who wants all that STUFF in your camera roll with all of your pictures? Maybe it’s the photographer in me, but that really drove me crazy. Not anymore though. Utiful is a really cool app that lets me store and organize these images in a folder structure that I create so they are easily located when I need to refer to them....but they are OUT OF MY CAMERA ROLL when I want to view my photo library!!! Two problems are immediately solved - the images are organized and easy to locate AND, my camera roll is once again a place for my photographs - not all the other STUFF I may shoot. It works great on iPad and iPhone. Seamlessly backs up and syncs in the cloud! I’m not one to write a lot of reviews, but I stumbled over this almost by accident one day while searching for something else in the App Store. I’d never heard of it - and likely you haven’t either. But it works extremely well and I could not be happier that I found it! I simply can not recommend this fantastic little app strongly enough! A true “diamond in the rough”!

I’ve had Utiful for a long time now. I’ve messaged with Utiful reps back and forth about the product. They have been super kind and friendly every time. I found this app originally after searching for just this. I love the Utiful app. Why one star, then? I purchased the full app. Something I don’t do too often. I think there should actually be a law against a company allowing you to purchase an app and then decide to charge a monthly fee. That’s not right at all. I have invested hours and hours filing my photos. Seriously, you should grandfather in your original customers. I have told so many people about this app who have downloaded it. I can’t imagine paying for anything and having someone come and say Hey, I know you paid for that but in order to keep that you now have to pay me every month. I can’t express how upset I am. As I said, It’s not fair. I have to now find another way to keep my photos as the app won’t allow me to do anything! It’s dishonest.

. The app misrepresents what it actually does in 2 ways. It advertises that it allows you to move photos out of the iPhone camera roll and allow you to organize them so that you know which photos have been sorted and which not. What they don’t tell you is that you are moving them not out of the camera roll but out of the native iPhone app ENTIRELY and into a whole new database . The reality is that it just creates and entirely separate database for you to organize these photos which you are then supposed to DELETE what’s in your camera roll. I could have overlooked this misrepresentation except for tue fact that anytime I am using any sort of function where I need to retrieve photos from somewhere,I can no longer do so because there isn’t a way to directly pull from this other database which means you have to go to the app, take out the photos and then put them back into your camera roll. Which completely defeats the entire purposes . The app literature is not transparent about the fact that very few apps are set up to work together with this app to be able to pull photos directly from it without having to do a bunch of extra work. I found a list of apps that work with it and none of them apply to me. This is not what I paid for and am respectfully requesting to berefunded

I had been DESPERATE for a solution to my insane (5000+) pictures on my devices. I’m a professional handyman & take tons of client-related work images. But I’m a photographer & person, too! lol I simply couldn’t manage the god-forsaken Camera Roll, which — for whatever reason — can categorize, but won’t remove images from the internal timeline. Enter Utiful. <roaring applause!> I use this app nearly Every. Single. Day!! And it keeps improving with every update. It’s NOT “perfect” (yet), and yes, it’s a bit pricey. BUTBUTBUT!!! It’s stable & reliable and the ONLY intelligent photo manager I’ve tried (omg...and I’ve tried a TON of them) that works intuitively and like iPhoto SHOULD. I still have ALL. of my photos, but now, instead of shots of my ceiling fan install intermixed with shots of my dog, I can not only CATEGORIZE/& SUB-CATEGORIZE photos, but also REMOVE them entirely from the Camera Roll. Kudos & thanks, Pavel! You hit this outta the park. I’m forever grateful! This is a brilliant app. Highly recommended!