Instagram 12+

Your friends, your moments

Instagram, Inc.

    • Free
    • Offers In-App Purchases

iPhone Screenshots


Bringing you closer to the people and things you love – Instagram from Facebook

Connect with friends, share what you're up to or see what's new from others all over the world. Explore our community where you can feel free to be yourself and share everything from your daily moments to life's highlights.

Express yourself and connect with friends

* Add photos and videos to your story that disappear after 24 hours, and bring them to life with fun creative tools.
* Message your friends with Messenger. Share and connect over what you see on feed and Stories.
* Create and discover short, entertaining videos on Instagram with Reels.
* Post photos and videos to your feed that you want to show on your profile.

Learn more about your interests

* Watch videos from your favourite creators and discover new content through Instagram video and Reels.
* Get inspired by photos and videos from new accounts in Explore.
* Discover brands and small businesses, and shop products that are relevant to your personal style.
Some Instagram features may not be available in your country or region.

Terms of Service -

What’s New

Version 335.1.0

The latest version contains bug fixes and performance improvements.

Ratings and Reviews

4.7 out of 5
648.2K Ratings

648.2K Ratings

uxordie ,

Creative Genius

I’m learning to appreciate the app as a musician would an instrument. For creators, its unparalleled in terms of functional design. Not only that, there’s an opportunity to market, network, monetise content. Business owners be warned, you’re losing sales because you aren’t on Instagram. Facebook likes have less value than an equivalent interaction in Instagram. It’s not too late to jump on board! Forget the website, create an Instagram profile first. It’s continuously improved with advanced social analytics directly influencing the way in which a social network organically grows and integrates into reality. It’s less clunky than Snapchat while offering similar messaging functionality to WhatsApp. If you have to use one-app, Instagram should be your first choice. Congratulations if you’re reading this review, it means you’re about to create something and release it into the social stream, hopefully it’s something positive and gentle.

Happy creating 🌱

Starbuckgirl#1 ,

Significant decline

Of late Instagram has significantly declined in its functionality as a social media platform. For one algorithmic bias seems to be at an all time high, only pushing certain content and topic and either shadow banning or restricting the reach of any content that they do not personally align with. If that isn’t bad enough, the appeals process is absolutely pointless and half the time isn’t even available.

Another weird thing I’ve noticed is that activity and commenting is inconsistently restricted and limited at times for no clear reason and with no way to appeal (comments are severely restricted even when not violating any policy - no spam in sharing posts, no spamming in comments, no bullying or harassment, no hate speach but “instagram limits certain activities…think we made a mistake?” But the button to report this as a mistake doesn’t work). For example: this morning I entered a competition from a local account for a local tv show who have multiple festive completions currents running daily. This is common particularly during holiday periods and something I have done frequently over the years. I enter 2 competitions, each requiring 1 comment stating what you love about the sponsored product however I cannot comment because I get said error message.

AmyWalker92 ,

What used to be fun is now frustrating.

I have been a long-term user of instagram, it used to be a great app that I enjoyed for its photo-sharing abilities and messaging facilities. What has detracted from its past ease of use and enjoyability is the annoying and irrelevant adverts that are almost always spam or a scam. At this point I’d pay for the app just to stop seeing them. The platform is full of spam and bots, which incessantly tag you in photos, try to follow you or send you and other users messages that are inappropriate or pure nonsense. Instagram makes no effort to address the huge number of fake accounts and the constant stream of spam that harasses its users. It also has made minimal effort to address the fact that influencers do not honestly indicate what is or isn’t a sponsored post, not mention the number of misleading products sold and advertised by these means. The stories function was a great addition until every 3rd story from someone you actually follow became an advert that was spam or scam — I see adverts for wigs from a dubious sources about 15 times a day and I am not interested in buying a wig nor a pet bed that I’ve seen 500 times under a different name. Extremely frustrated and over this app, what is the point?

App Privacy

The developer, Instagram, Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Contact Info
  • Identifiers
  • Other Data

Data Linked to You

The following data may be collected and linked to your identity:

  • Health & Fitness
  • Purchases
  • Financial Info
  • Location
  • Contact Info
  • Contacts
  • User Content
  • Search History
  • Browsing History
  • Identifiers
  • Usage Data
  • Sensitive Info
  • Diagnostics
  • Other Data

Privacy practices may vary based on, for example, the features you use or your age. Learn More

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