TruNorthApp
Shop your values · Real data
Only for iPhone
Free · In‑App Purchases · Designed for iPhone. Not verified for macOS.
iPhone
Public records, not opinions. ~2,900 brands graded, 12,000+ tracked. Take the 45-second values Match to personalize every score.
WHAT YOU BUY MATTERS — TruNorth shows you how every brand really behaves, using public records, not opinions.
We track 12,000+ companies and grade ~2,900 of them across 9 categories that consumers actually care about:
• Political donations
• Environmental enforcement
• Labor practices
• DEI & social equity
• Charitable giving
• Animal testing
• Firearms policy
• Data privacy
• Executive pay ratio
EVERY GRADE IS AUDITABLE
Every score comes from public databases — SEC EDGAR, FEC, OSHA, EPA, CFPB, NHTSA, NLRB, OpenFDA, and many more. No editorial opinions. No vibes.
PERSONALIZED FOR YOUR VALUES
Take the 45-second values Match once. Every brand grade rebalances to match what YOU care about. A user who cares about climate sees different scores than someone who cares about labor practices.
IN-STORE BARCODE SCANNER
Scan any product in the store. Get the verdict in 2 seconds before you pay.
FREE
The core experience is free. Browse 12,000+ companies, take the values Match, see letter grades, scan barcodes. TruNorth Pro ($1.99/mo or $14.99/yr) unlocks personalized scoring, per-grade citations, the full sources directory, and the weekly digest.
NO ADS · NO AFFILIATE LINKS · NO SELLING YOUR DATA
If you've ever wanted to align your shopping with your values but didn't want to take any company's word for it, TruNorth is built for you.
— Aron, founder
Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Ratings & Reviews
The developer, Aron Rosenfield, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Linked to You
The following data may be collected and linked to your identity:
- Contact Info
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
- Identifiers
- Usage Data
- Diagnostics
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
- Seller
- Aron Rosenfield
- Size
- 140.6 MB
- Category
- News
- Compatibility
Requires iOS 15.0 or later.
- iPhone
Requires iOS 15.0 or later. - iPod touch
Requires iOS 15.0 or later. - Mac
Requires macOS 12.0 or later and a Mac with Apple M1 chip or later.
- iPhone
- Languages
- English
- Age Rating
4+
- 4+
- In-App Purchases
Yes
- TruNorth Pro · Monthly $1.99
- TruNorth Pro · Annual $14.99
- Copyright
- © 2026 TruNorthApp LLC
