Selfwealth | Trade Shares 4+

This app is all over the place. I like the integration of the US market and announcements into the app. That’s good. But the look of the app is horrific. The homepage doesn’t show overall portfolio balance except at the very bottom of the page any more, you can’t even drag the bar over the graph to see your daily performance in $ through the day now either (good luck doing the math while scrolling up and down from the bottom). There is dead white space everywhere, you can’t see everything without scrolling in both directions and everything is too widely spaced. Grand totals has info in only 2 columns but you have to SCROLL through empty columns to the right to see it?? Why?? I like that there’s a seperate refresh for the market depth, but when you press refresh price it pushes you back off the tab to Stock Details. I mean hell, even the time scale on the main page is ridiculous. 10:10, 11:33, 12:56… who did this??? Edit for some more; needs a dark mode, watch lists are now completely useless if you can’t scroll through them all now got to click into each one to get details. Why are info buttons taking up so much room like that’s great for beginners but I’d rather see my data than a button for referrals and info about market delay. Theres no refresh on the Portfolio screen??? Sorting of portfolio gets reset on every open/close! What is going on.

I’ve used Selfwealth for several years now and I was hoping this app would solve some of my frustrations - too clunky, when there is news or ASX release I get no notifications (email / app notification), the stock reports are very basic and lack substance etc.

Currently I use a combination of subscription services for brokers reports, i.e. Bell Potter’s The Coppo Report. I am a Selfwealth premium member already but I don’t think much value has been added with the new app and features.

What I really hoped for was a minimal CBA style app. I just don’t know that I need to see a graph as soon as I open the app. My advice to the developers is to keep things minimalistic and clean on the eyes. Everything else is just noise.

I’ve been with SelfWealth since 2016. You guys need a new CEO. Your app needs serious work, I would actually argue that whoever developed the current app has costed the company greatly because it’s just so terrible to use, and you are actually so reliant on the success of your app. It is how people interact with your service. Yes the website exists but a lot of people use mobile apps these days (I can’t believe I have to say this).

You’re also losing market share to Stake who have a very simple (probably too simple) app that works well. Your social media rep on reddit seems to be nonchalant about the competition poaching your customers, because I’ve seen comments made by them praising Stake and being happy that they are there for competition — but we’ll see who’s laughing when more SelfWealth customers move to Stake won’t we?

There just seems to be no fight in the company anymore and that’s been reflected in the share price. If I worked at SelfWealth I’d be very worried, you guys need to work harder. I don’t know what you guys are doing but the share price reflects your achievements well.