11-Time Webby Award Winner: Best Community

Tumblr. An effervescent pocket of pure internet culture. The subtle experience. An ecosystem of posting what you make, sharing what you love, and scrolling through all that lies in between memes, text, music, and tweets. Post pictures of your pet snake, delve into dank memes, find fellow fans, match your reality to your mood in a GIF. Add to it or simply scroll through and soak it up.

Now picture all of the above, but on the go. That’s what this is. Watch as a community grows around you, led by ideas, aesthetics, initiatives—instead of individuals. Come as you are, curl up with whatever brings you to your dash in the first place. The rest will layer up like your favorite outfit in fall. Watch as your likes and reblogs fashion a feed that you will love while whatever you’re posting will float through your followers’ feeds.

Oh, and the algorithm? Doesn’t even go here. Every video you find, every quote you reblog, every tag you curate, every waterfall GIF you secretly gaze at in wonder—that’s all you. You’re the explorer. We’re just a map you all keep on making. Go wherever you want.

So. Whether you’re a complete innocent searching for images of bullet journals bathed in natural light, or a rookie puppy parent in need of support, or you suddenly interrupt your knitting blog to satisfy a new urge to collect marine biology memes that may or may not exist yet—you’ll find what you’re looking for. Welcome home. Welcome to weird. Make it matter.

What’s New

Version 22.5

Thanks for choosing Tumblr, a place to connect with others over shared interests.

Good golly gosh, those Explore bugs had to be squashed.

Follow for further updates and bug fixes.

Ratings and Reviews

4.0 out of 5
25K Ratings

25K Ratings

squibbl ,

Why tumblr’s not worth 5 stars now (tl;dr included)

It honestly for me is a five star experience. I love the idea of it and it’s just an amazing community to be in (mostly). But the two issues I have are the two biggest problems I think an app can face...
First is the algorithm. Which is self explanatory if you live on the internet.
The second is also kind of self explanatory, but I feel the need to input my own experience also. The support side of tumblr. The staff. There’s nothing good going on. When I first downloaded tumblr again, I couldn’t do anything with my account. Errors kept coming up and preventing me from having any kind of experience whatsoever. I emailed them to ask for help, and even today I have yet to receive a reply on what to do to remedy it. Since then I have been able to fix what happened, but no thanks to them. I got one reply a week after I reached out to them which was obviously a standard issue mail-merge message to say “have you tried doing xyz”. Nothing since replying to that email, which I was instructed to do once I checked everything on their list.
TL;DR: Algorithm needs fixing and staff aren’t any help

strawbibbie ,

reduce the frequency of ads. PLS

i like tumblr, there really isn’t any other social media like it. i obviously there are bad sides to it, but there’s a weird sense of... not community, but acknowledgement? idk. like, as a website we have inside jokes that other social medias don’t have, we all have some sort of past superwholock harry potter emo edgy phase in common.
but for real. ads every five posts is a bit ridiculous. the majority of posts on my dash are textposts. short ones. so the frequency of ads is annoying. also the ads are so weird and i’m not gonna lie, some of them are funny but i had different variations of one ad that was something along the lines of ‘clear your bowels without a doctor’ and it was the most cursed disgusting pictures of bananas being cooked in the strangest way.

[tw ed mention] also obviously the problematic communities. i manage to steer clear of them, mostly, but there was one uh pro-ana blog in my recommendations for no reason. like i follow cottagecore accounts and. not meme pages but whatever the tumblr equivalent is where you just post whatever’s in your head and it gets 80k notes. if i’d seen that a year ago . oh boy it wouldn’t have ended well. i get that it’s hard to moderate these things but when i open the app and see “mental wealth month” at the top whatever that even means. it feels very performative. at least make an effort.

Ieuanno ,

Dying website

The latest update ruins the functionality of what was already an infamously flawed website. There are more features that don’t work than ones that do. Sometimes it feels like tumblr is run by a single coder alone in a basement.

Tumblr has discarded a community they’ve spent 10 years fostering with an automatic filter that makes it impossible to know whether or not your innocuous content can currently be seen by other users, and fails to target the genuine adult content as intended. Communication between tumblr and its users continues to be abysmal. Staff continue to lie about non-existent notifications and site features that have not worked for years (including the backup feature that we were told to rely on to save our blogs before the removal of all flagged posts). The appeal function for the new automatic flagging was temperamental before the update went live, and now it is completely non-functional. Meanwhile the site is still full of spambots and no effort has been made to curb the growing community of white nationalists.

Tumblr once had value that other sites do not. Before this update I could not recommend you use tumblr on mobile as the x-kit browser extension is necessary to make the site functional. After this update I don’t think I can recommend tumblr at all. It won’t survive much longer.

App Privacy

The developer, Tumblr, Inc., indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Contact Info
  • Identifiers

Data Linked to You

The following data may be collected and linked to your identity:

  • Location
  • Contact Info
  • User Content
  • Search History
  • Identifiers
  • Usage Data
  • Diagnostics

Privacy practices may vary based on, for example, the features you use or your age. Learn More


  • Family Sharing

    Up to six family members will be able to use this app with Family Sharing enabled.

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