The app is brilliant. It’s quick, slick and very easy to navigate - and bug free so far. There are roughly as many in-play football games to choose from as Betfair and so far they’ve paid out instantly; and that’s not something I can say for the other Exchanges. The liquidity is increasing all the time and there is much much more than Betdaq and Matchbook.

Smarkets trades thousands of pounds every minute on a range of markets, making it essential for value and matched betting. However, the experience of the user is horrific. The app was dreadful, slow, clunky, often hours of downtime at peak moments and somehow they’ve made it worse with a new update that has been forced on everyone. If you ever have to go through compliance this will take about a month, heavily impacting your earnings. The response rate is dreadful, if you are lucky you get a reply once every three days. How is that acceptable in the age of 24/7 communication?You also can’t speak to them by phone or live chat unless you are logged in. This is redundant if they suspend your account for any reason. Mine was simply to verify my card payment. I have thousands in there I can’t access and now lost earnings because they can simply suspend your account immediately without conversation and interaction. That is days - potentially weeks - of simply “no you can’t access your account” - with vague instruction and rationale. If you do manage to speak to a customer service person the interaction is very poor. I have been called the incorrect name, been spoken down to, and simply dismissed. It would not take much for a competitor to come in and oust these lot. Somehow they have a stronghold on the industry along with Betfair, but the experience in comparison is night and day. You have to use them but wish you didn’t.

I've added a star to my review as there have been numerous changes since I first rated. The best thing is the landscape mode, this was my number one request so I'm very happy to see it implemented. I think the developers have made good use of this mode too.This means I now have a new number one request. I'd really like trading to be easier on Smarkets. For this to happen we need two things; the ability to use independent software, like bet angel etc & more, much more liquidity. I expect liquidity would improve rapidly once that software exists as along with the low commission rate, the ability to trade quickly and automatically would bring the traders flocking from elsewhere. The constant upgrades to the app & the site gives me confidence that Smarkets is here to stay. Onwards!

I want to start by recommending users to try the competition. Matchbook have a great app, new feature and a responsive customer service team. Betfair, as expected, have a strong team and a very good app. Smarkets will consistently let you down.Understandable that there are new betting regulations and so more know your customer checks have to happen, however Smarkets is incredibly inefficient. There have been a number of times where they have taken a week to respond, only to ask for the same documents that I had sent that week before. This, combined with the loss of access to deposits and other features, can mean that you lose access to your account for months at a time (I have been in the process for over a month now and it is still not sorted, and know someone else with the same experience). There is also no good feedback system, I have requested to talk to managers and report the awful service but these requests are left blank.I am unsure who is responsible within the team for the severe lack of competence, however I have the names of the people who frequently send the same request back and so would expect management to contact me to get rid of the bad apples.App loses functionality after a bit of usage and gets really slow.